Ayantika C
National Marketing | Retail Marketing | Retail Expansion | Digital Marketing | Branding Solution | Marketing Procurement | Social Media Enthusiast | BTL | ATL | Event and Activation
- Role
- National Marketing Manager at Reliance Retail
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ayantika C
I am a goal-oriented and seasoned professional with over 8 years of experience with a strong focus on Marketing Management, Brand Management, Lead Generation, Market Analysis, Social Media Marketing, and Revenue Growth. I have gained expertise in developing marketing plans, analyzing target audiences, and leveraging various channels and segments to achieve business objectives.I have been instrumental in consistently delivering results by evaluating customer insights, consumer trends, market analysis, and best practices. I am adept at collaborating with cross-functional teams to design and implement lead-nurturing strategies and improve operational efficiency. I have a proven track record in identifying process improvements, analyzing data, and providing actionable insights to drive operational efficiencies. I have a deep understanding of quality assurance principles and methodologies and am adept at conducting root cause analyses, developing corrective action plans, and monitoring compliance with established quality standards. I am adept at managing budgets, timelines, and cross-functional teams to ensure the successful execution of marketing plans.You can connect with me to learn more about my work experience and skills, and I will be happy to discuss them. Thank you
Experience
National Marketing Manager
Jul 2025 — Present · Mumbai, IN
Marketing Procurement | Vendor Management2. Budgeting & Cost optimisation 3. Retail Campaign Execution | ATL, BTL & On-Ground4. Store Launches | Event Setups | Seasonal Promotions5. Cross-Functional Collaboration | Documentation & Compliance
Education
West Bengal State Council of Technical Education
Diploma in Engineering , Electronics and Telecommunication
2010 — 2013
Maulana Abul Kalam Azad University of Technology, West Bengal formerly WBUT
Bachelor of Technology (B.Tech.), Electronics and Communications Engineering
2013 — 2016
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