Aya Kabbara
Managing Director at Snipp - Enabling FMCG brands, agencies, and marketers to engage with customers and drive sales through receipt processing, mobile promotions, contests, and loyalty.
- Role
- Managing Director at Snipp Interactive
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
Experience
Managing Director
Jun 2012 — Present · KW
Snipp’s incentive marketing technology platform provides cross-device shopper marketing solutions that enables brands and retailers to engage and interact with their customers and drive purchase. Snipp provides a full spectrum of services including campaign conceptualization, rules and legal, design, execution, rewards provisioning and fulfillment. This is done through a comprehensive suite of solutions including:• Mobile Promotions and Contests: a turnkey contesting platform that provides a full range of mobile-based contests, from simple sweepstakes to instant win programs to tiered, multi-level games.• Purchase Promotions / Receipt Processing: Snipp’s unique SnippCheck mobile receipt processing solution allows brands to execute customized purchase-based promotions. We support any qualification criteria, work across all retailers and all devices.• Loyalty Programs: Snipp’s white-label loyalty engine allows clients to deploy anything from simple punch-card programs to sophisticated, full-fledged points-based loyalty programs with rewards stores attached.• Loyalty Analytics: understanding the data, provide reporting, business intelligence and insights.
Education
Kennesaw State University
BS, Mass Communications
2002 — 2004
Skills
- Media Buying
- Copywriting
- Sem
- Online Advertising
- Management
- Brand Management
- Content Strategy
- Marketing Strategy
- Strategic Communications
- Market Research
- Advertising
- Marketing Management
- Editing
- Google Analytics
- Media Planning
- Editorial
- Creative Strategy
- Direct Marketing
- Business Planning
- Event Management
- Digital Strategy
- Email Marketing
- Blogging
- Brand Development
- Market Planning
- Public Relations
- Online Marketing
- Media Relations
- Social Media Marketing
- Web Analytics
- Integrated Marketing
- New Media
- Strategy
- Marketing
- New Business Development
- Corporate Communications
- Strategic Planning
- Social Media Measurement
- Television
- Mobile Marketing
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