Adam Worsham

About Adam Worsham

As Chief Franchising Officer at Valvoline, I am privileged to lead the strategic direction and enterprise growth of one of the automotive industry’s most respected franchise networks. With over seventeen years of progressive leadership at Valvoline, I bring deep expertise in scaling high-performing teams and advancing franchise excellence across diverse markets.In my role, I oversee the development and execution of Valvoline’s franchising strategy, partnering closely with stakeholders to unlock new growth channels for our flagship brands—Valvoline Instant Oil Change, Great Canadian Oil Change, and Express Care. My focus is building robust, sustainable partnership models that consistently deliver differentiated value for franchisees and position Valvoline as the partner of choice in preventive automotive care.I am committed to fostering a culture of high performance and innovation, mentoring teams committed to operational rigor, and upholding the highest brand standards. Throughout my career, I have been recognized for driving operational transformation, accelerating network expansion, and inspiring collaborative partnerships that deliver sustained business results.Passionate about the power of franchising to create opportunity, I am dedicated to enabling franchisee success and long-term enterprise value for the Valvoline system.

Experience

1. Chief Franchising Officer

   Valvoline Inc.

   Jan 2024 — Present · Lexington, KY, US

Education

• Auburn University

  Master of Business Administration (MBA)

  2014 — 2016

• University of West Georgia

  Bachelor of Business Administration, Marketing

Skills

• Sales
• Budgets
• Direct Sales
• Salesforce.com
• Negotiation
• Sales Management
• Key Account Management
• Strategic Planning
• Management
• Marketing
• Account Management
• Competitive Analysis
• Contract Negotiation
• B2b
• New Business Development
• Marketing Strategy
• Pricing