Alexander Wendland

Senior Director @Factworks

Berlin, DE
MOBILE NUMBERS
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WORK HISTORY

Nov 2021 — Present

Senior Director @Factworks

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Berlin, DE

EDUCATION

2002 — 2010

Universität Potsdam

Diplom - Business Administration

2006 — 2007

UW-Milwaukee

M.A. in Economics

SKILLS

Marketing StrategySpssPricingCustomer InsightBusiness AnalysisProduct DevelopmentBehavioral EconomicsMarketing ResearchProduct InnovationBusiness IntelligenceConjoint AnalysisDiscrete ChoiceMarket ResearchSasSegmentationSimulationsPortfolio OptimizationBusiness Case ModellingChoice ModelingSurvey DesignMultivariate StatisticsData ModelingQuantitative Research

ABOUT ALEXANDER WENDLAND

Conceptional, methodological and analytical skills employed in strategic market research and business intelligence projects. Several years of experience in empirical research and data analysis with different software tools (SPSS, SAS) and languages (SQL). Specialties: multivariate statistics, conjoint / discrete choice analysis, modeling, simulation, applied in consumer insights, strategic marketing, pricing, segmentation, product and service development, innovation, business cases

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