Kayode H.
Director of Marketing | MBA in Marketing
- Role
- Marketing Director at Coffee Envelope
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Kayode H.
I am a marketing leader with experience helping brands grow through performance…
Experience
Marketing Director
Jan 2020 — Present · Los Angeles, CA, US
As the Marketing Director for Coffee Envelope, a growing coffee company with operations in the USA and Mexico, you will lead the development and execution of strategic marketing initiatives to strengthen the brand and drive growth. Key activities include:Branding & Strategy: Define and refine Coffee Envelope’s brand identity, ensuring consistent messaging, tone, and visual elements across all markets. Develop and execute a comprehensive marketing strategy to build brand awareness and drive customer loyalty in both the U.S. and Mexico.Web Development & Management: Oversee the design, development, and ongoing optimization of Coffee Envelope’s website, ensuring it’s visually appealing, user-friendly, and optimized for SEO to increase online sales and engagement.Graphic Design: Lead the creation of all digital and print marketing materials, including product packaging, promotional assets, social media visuals, email campaigns, and ads, ensuring alignment with the brand’s identity.Paid Media Campaigns (PPC): Plan, execute, and manage PPC campaigns across Google Ads, Facebook, Instagram, and other platforms to drive targeted traffic, increase online sales, and grow the customer base in both the U.S. and Mexico.Content Creation & Social Media: Develop engaging content for social media platforms, email marketing, and blogs, highlighting Coffee Envelope’s unique offerings, promotions, and brand story to engage and expand the customer base.Market Analysis & Reporting: Monitor and analyze key performance metrics (website traffic, sales, PPC ROI, social media engagement) and use data-driven insights to optimize campaigns and adjust strategies for maximum impact.This role ensures that Coffee Envelope’s marketing initiatives are strategically aligned across markets, with a strong focus on digital growth, creative branding, and customer engagement to expand the company’s presence in both the U.S. and Mexico.
Education
Stanford University
Innovation and entrepreneurship
2015 — 2016
UCLA
Sustainability Program
2019 — 2020
Vega School at Emeris
Diploma, Brand and Marketing Management
2013 — 2013
Cornell University
certificate , Product management
2019 — 2020
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