Avneet Batra

About Avneet Batra

I am a detail-oriented professional with 10+ years of experience in managing all aspects of digital product and marketing from conceptualization to delivery. I possess a comprehensive background in identifying and meeting customer requirements, positioning, and execution, as well as setting product roadmaps to drive a company’s overall growth. Over the years I have worked on complex business problems with the focus on business vision to consistently achieve acquisition & engagement objectives by leveraging data, analytics and technology.Being proficient in leading and managing high-performing teams, I have worked with diverse skill sets located across both the US and India. Additionally, I have been able to create a positive team environment where members feel motivated to achieve optimal results in product positioning and go-to-market planning while creating strong cross-functional collaborations. Given my aptitude in problem resolution, strategic planning, and project management, I have been able to resolve critical issues by determining root cause, analyzing effect, addressing the situation with strong attention to details, and executing most suitable solution. Project Lifecycle Management Team Building & Development Omni channel Clients Needs Identification Strategic Planning & Implementation New Product Launching Product Strategy Roadmap Planning Cross-Departmental Collaboration Performance & Process Improvement Excellent Customer Experience Data Analysis Product Positioning & Branding KPIs & Analytics A/B Testing Product Development Process

Experience

1. Product Manager, Digital Rewards & Benefits

   Citi

   Jun 2023 — Present

   Lead Digital PM, Citi Strata Elite Card (Launched July 2025)• Lead Digital PM, Citi Strata Premier Card Refresh (Launched May 2024)

Education

• New York University

  Masters, Economics

  2009 — 2011

• New York University

  Bachelors, Economics, Pre-Business

  2004 — 2008

Skills

• Database Marketing
• Dmp
• Strategic Planning
• Brand Marketing
• Adobe Analytics
• Competitive Analysis
• Customer Relationship Management (Crm)
• Market Research
• Strategy
• Web Analytics
• Crm
• Segmentation
• Analytics
• Business Strategy
• Strategic Consulting
• Management Consulting
• Project Management
• Audience Development
• Market Analysis
• Display Advertising
• Marketing Strategy
• Business Analysis
• Leadership
• Customer Insight
• Management