Avishek Debroy
Tata Sons Private Ltd. ( Partner With Government & Handle Steel Distribution To USA From India )
- Role
- Brand Management Specialist at Tata Group
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Avishek Debroy
I’m a dynamic, passionate, new age marketer & a result oriented professional with more…
Experience
Brand Management Specialist
Apr 2018 — Present
Provided product management expertise, advising marketing manager and corporate management on brand positioning, marketplace research and consumer research• Developed a short and long term business plan for the brand that addressed product holes, new markets, distribution strategy and profit estimates• Developed dealer and end-user marketing collateral and programs that promoted the value proposition• Initiated new sales coverage strategy with the support of sales management that added profits of new distribution business within a year• Works closely with global managers to ensure brand was effectively penetrating international markets• Designed and launched nationwide customer follow up program increasing overall client satisfaction.• Created marketing campaigns with acceptance rate by our clients• Reduced annual media spending through negotiating with TV, radio and newspaper vendors.• Planned and implemented marketing mix activities according to approved brand strategy, including promotional programs, marketing research projects, and advertising activities• Developed, monitored and controlled brand management budget
Education
University of Calcutta
B.COM (Hons in Marketing ), Business, Management, Marketing, and Related Support Services
2003 — 2006
ST. Thomas Boys' School
I.C.S.E & I.S.C ( Delhi Board of Education ), Science & Commerce
Indian Institute of Management, Calcutta
MBA, Business Administration, Management and Operations
2007 — 2009
Skills
- Crm
- Team Management
- Customer Relationship Management (Crm)
- Market Research
- Mergers & Acquisitions
- Sales Management
- Project Planning
- Social Media Marketing
- Competitive Analysis
- Can Take Up Any Challenges
- Market Analysis
- Investments
- Marketing
- Sap Sd Module
- Very Optimistic Mind... Always Think Positive
- Commercial Real Estate
- Brand Management
- Business Strategy
- Contract Management
- Always Looking for Positive Solution
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