Avirup Datta

About Avirup Datta

I am a dedicated Junior SEO Executive with 1.5 years of experience in On-Page, Off-Page…

Experience

1. Search Engine Optimization Executive

   Alphagenix Technology Solutions

   Jan 2025 — Present · Kolkata, IN

   E-Commerce SEO (CMS – Shopify) – Keyword Research, Optimization of Product Category & Product Pages, On Page SEO, Off Page SEO, Competitor Analysis, Monthly SEO Report Preparation using Shopify Analytics & GA4 (Total Sales, No of Orders, Conversion Rate, Traffic from various platforms, Traffic from different countries, states & cities, Traffic from other devices, Analysis of New Visitor – Returning Visitor – Total Visitor, Cohort Analysis) & Keyword Rank Checking (SEO Quake Extension)(India - Based Project)2. SEO of Service-Based Websites (CMS – WordPress, CodeIgniter)- Keyword Research, Optimization of Service-Based Pages, On-Page SEO, Off-Page SEO, Competitor Analysis, GMB Profile Creation, Use of different Plugins – Yoast SEO & Rank Math, Monthly SEO Report Preparation using GA4 (Traffic from various platforms, Traffic from other countries, states & cities, Traffic from other devices, Analysis of New Visitor – Returning Visitor – Total Visitor) & Google Search Console (URL Indexing, Backlink Status) & Keyword Rank Checking (SEO-Quake Extension)(India-Based Project)3. App Store Optimization (ASO)(Google Play Store) – Keyword Research, Title – Short & Long Description, Video Creation, Backlink Creation, Monthly Report Preparation using Google Play Console (Basic)(Sweden-Based Project)4. SEO Tools – Google Keywords Planner, Google Analytics 4, Google Search Console, Moz (For DA, PA, Spam Score Analysis), Semrush & Ahrefs (For Competitor Analysis, Backlink Analysis, Keyword Research)5. SEO Audit Report Preparation using All in One SEO, Rank Math, SEO Optimer6. Creation of various Graphic Designs using Canva (Blog Posting, Logo Preparation, Social Media Post Creation)