Addi Avinash Reddy
Helping TCS’ software venture, Digitate grow pipeline and revenue.
- Role
- Enterprise Growth Marketer Abm, Demand Generation, Digital Marketing at Tata Consultancy Services
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Addi Avinash Reddy
E: a••••••••@gmail.com | M: 91••••••••15- An impactful AI Growth Marketer who enjoys enabling brands by crafting educational & thought leadership stories, product marketing, launching concrete GTM, ABM, and demand gen marketing strategies to improve market share, build pipeline, and drive more revenue- 14 years of marketing experience in deploying go-to-market and account nurturing strategies, collaborating with cross-functional teams to deploy marketing campaigns with the right mix of content assets & context to accelerate order intake.
Experience
Enterprise Growth Marketer Abm, Demand Generation, Digital Marketing
Apr 2024 — Present · Pune, IN
Leading enterprise account-based marketing, demand generation and digital marketing campaigns that drive pipeline growth and revenue for TCS’ software venture, Digitate- Running marketing programs across the Americas and EU regions to engage IT buying groups of organizations- Building strong relationships and personalized journeys around high-value target accounts.
Education
Indian Institute of Management Bangalore
Executive Education Programme - Digital Marketing for Business Growth.
Maheshwara Institute of Technology, Hyderabad
Bachelor's degree, Computer Science
2004 — 2008
Skills
- Ppc
- Keyword Research
- Market Research
- SEO
- B2b Lead Generation
- Online Marketing
- Linkedin Marketing
- Yahoo Search Marketing
- Drupal
- Bing Marketing
- Market Analysis
- Competitive Analysis
- Google Adwords
- Wordpress
- Google Analytics
- Email Marketing
- Data Analysis
- Data Mapping
- Msn Adcenter
- Reporting & Analysis
- Adsense
- Digital Marketing
- Lead Generation
- Web Marketing
- Sem
- Web Analytics
- Smo
- Landing Page Optimization
- Link Building
- Analytics
- Search Advertising
- Social Media Marketing
- Search Engine Submission
- Search
- Media Planning
- Conversion Optimization
- Advertising
- Organic Search
- Google Webmaster Tools
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