Avinash Kumar

About Avinash Kumar

I graduated from Netaji Subhas University of Technology, holding a Bachelor of Business Administration degree with a major in marketing. My academic journey has equipped me with a strong theoretical foundation in marketing, and I have furthered my expertise by successfully completing a comprehensive digital marketing course as part of my degree program.In addition to my academic achievements, I had the privilege of gaining hands-on experience through a 3-month internship in digital marketing at the All India Human Rights Association, which is affiliated with the United Nations. This invaluable experience allowed me to develop practical skills in campaign execution, data analysis, and the effective use of online marketing tools.My passion for digital marketing has led me to become proficient in a wide range of strategies, including SEO, social media marketing, content marketing, email marketing, and online advertising. I have a deep understanding of online marketing tools, including Google Analytics, Google Ads, and various social media advertising platforms, which I leverage to optimize campaigns and make data-driven decisions.I approach marketing with a unique combination of creativity and analytical thinking, constantly seeking innovative strategies while relying on data-driven insights. In a fast-paced and ever-evolving digital landscape, I believe that this mindset is essential to drive success.I am excited about the possibilities in the world of marketing and am open to networking and exploring opportunities to collaborate with like-minded professionals. Let\'s connect and share our insights to drive innovation in the marketing field!

Experience

1. Assistant Marketing Manager

   Kyckart

   Jan 2026 — Present · Gurugram, IN

   At KYCKART, I work at the intersection of content, growth, and AI, helping shape how the company communicates trust in a highly regulated space. My role goes beyond “posting content” — I translate complex RegTech concepts like KYC, KYB, fraud prevention, and compliance into clear, simple, and engaging stories that businesses actually understand and relate to.I take care KYCKART’s LinkedIn presence, blogs, newsletters, and key website content, using AI as a thinking and execution partner while applying strong human judgment to maintain accuracy, tone, and credibility. I enjoy experimenting with formats, narratives, and visuals to move away from generic B2B content and build a voice that feels professional, sharp, and human.I also work closely with product, sales, and operations teams to improve client-facing communication, internal content, and visual consistency across decks, emails, and brand assets. Being part of an AI-first startup, I actively use and learn advanced AI-assisted workflows for writing, design, and ideation — always focused on using AI responsibly and meaningfully, not blindly.What excites me most is building content that doesn’t just look good, but earns trust, drives conversations, and supports growth in a space where clarity truly matters.

Education

• Department of Management Studies, NSUT

  Bachelor of Business Administration - BBA, Marketing

  2020 — 2023