Avinash Sharma

About Avinash Sharma

With over 20 years of experience in sales and marketing across the electronics, telecom, and FMCG sectors, I am a seasoned professional who thrives on developing and executing impactful strategies, driving business and market growth, nurturing channel partnerships, and managing large, geographically dispersed teams. I am currently the Regional Distribution Manager at Samsung Mobile, where I spearhead the sales and distribution strategy for Samsung handheld devices across the markets of Uttar Pradesh and Uttaranchal, handling a multibillion-rupee business. In my dynamic role, I have conceptualized and implemented the disruptive consolidation strategy for rural market and the cluster strategy of segmenting the urban geography into clusters for localized solutions. These pioneering strategies have enabled robust revenue growth since my joining, despite the de-growth during the pandemic years. I have also earned multiple recognitions for my strategic/tactical acumen and leadership abilities, such as the Business Performance Award and the Certificate of Excellence for High Performance. I am passionate about scaling businesses, strengthening channel networks, and conquering new markets, and I bring a proven track record of transforming challenges into opportunities, fostering high-performance teams, and contributing to the success of dynamic organizations through able strategic leadership. Let\'s connect and explore how my skills and experience can add value to your business.

Experience

1. Regional Distribution Manager

   Samsung Mobile

   Feb 2019 — Present · Gurugram, IN

   In my dynamic role as the Regional Manager Distribution at Samsung, I spearhead the sales and distribution strategy for Samsung handheld devices across the markets of Uttar Pradesh and Uttaranchal, handling multibillion-rupee business driven through team of highly skilled Managers, managing, a massive network of distributors and retailers. Early in this role, I conceptualized and implemented the disruptive consolidation strategy for rural market and Cluster strategy of segmenting the Urban geography into clusters for localized solutions. An absolute success, these pioneering strategies are largely responsible for ensuring robust revenue growth since my joining, despite the de-growth during the pandemic years. From formulation to execution and continuous review, I navigate the complexities of aligning our regional sales objectives seamlessly with the overarching national product strategy. My approach centres on developing and executing robust sales plans that drive top-line and market share growth. To achieve these objectives, I\'ve meticulously established strong monitoring mechanisms, ensuring that every step aligns with our sales targets and key performance indicators. Furthermore, I have formulated and implemented effective market intelligence systems that provide deep insights into competitor activities, demand-supply scenarios, and new product potential, aiding strategic decision-making and staying ahead of market trends. Beyond market intelligence, I also take charge of the complete supply chain management for the region. By providing timely inputs with a meticulous three-month rolling product sales forecast to the product procurement team, I contribute to the seamless functioning of our supply chain. This proactive approach ensures we are well-prepared to meet market demands and capitalize on emerging opportunities, further solidifying Samsung\'s position in the region.

Education

• IPM

  PGDBM, Sales & Marketing

  2000 — 2002

• Indian Institute of Management, Calcutta

  Executive program in Leadership and Management, Business Administration and Management, General

  2014 — 2014

• Nirmala Convent High School

  Secondary

  1993 — 1994

• Chaudhary Charan Singh University

  B.Sc, BIO

  1996 — 1999

• Schiller Institute, Ghaziabad

  Intermidiate, PCB

  1994 — 1996