Avinash Kudtarkar

About Avinash Kudtarkar

15+ years of experience in brand building, strategic marketing, and consumer-led innovation across India and International markets. I’m a consumer-insights-led brand and marketing leader with a career built in two chapters: first, learning how consumers think through research and consulting; then applying that learning to build brands, launches, and go-to-market plans across FMCG, OTC, personal care and food.Today, I lead international marketing at Allana Consumer Products across Southeast Asia, GCC and Africa—working at the intersection of brand strategy, portfolio decisions, packaging, NPD partnership and market execution. I enjoy roles where the brief is clear: understand the consumer, define the opportunity, and build a system that scales across markets.

Experience

1. Agm Marketing - International Business

   Allana Group

   Nov 2024 — Present · Mumbai, IN

   Head of Marketing (International Markets)| Allana Consumer Products, Allana GroupSoutheast Asia | GCC | Africa | B2B + B2C | Value-Added Protein (RTC/RTE)I lead the international marketing mandate for Allana Consumer Products across Southeast Asia, GCC and Africa, covering both B2B and B2C priorities for the value-added protein portfolio (RTC/RTE).My responsibilities include: • Setting the brand proposition, brand architecture and portfolio direction for international markets • Building multi-market go-to-market frameworks and launch plans aligned with sales and distribution expansion • Driving packaging strategy and retail execution systems for freezer-led categories, including claims guardrails and compliance alignment • Playing an active role in New Product Development with cross-functional teams (R&D, Quality, Operations, Pricing and Sales) • Partnering with distributors to translate brand strategy into consistent market execution • Owning marketing investment planning and governance across markets • Leading a distributed international marketing team across regions

Education

• SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

  Master of Business Administration - MBA, Marketing

  2017 — 2019

• Mumbai University

  Bachelor of Music, Bachelor of Management Studies

• NMIMS CDOE

  Master of Business Administration, Marketing

• Mumbai University Mumbai

  Bachelor of Business Administration - BBA, Marketing/Marketing Management, General

  2006 — 2009

Skills

• Primary Research
• Secondary Research
• Consumer Behaviour
• Qualitative Research
• Analysis
• Research
• Competitive Analysis
• Market Intelligence
• Marketing
• Market Analysis
• Project Management
• Competitive Intelligence
• Analytical Skills
• Analytics
• Data Analysis
• Segmentation
• Quantitative Research
• Marketing Research
• Market Research
• Management