Autumn Arrendale

About Autumn Arrendale

Hi, I’m Autumn – a UX/Product Designer with a knack for turning complex challenges into…

Experience

1. Senior Ux Designer

   iGrafx

   Mar 2023 — Present · Portland, OR, US

   Led the integration of process editing, mining, and simulation products into a unified interface, enhancing usability and creating a cohesive user experience- Led AI-powered persona development, integrating machine learning insights to shape user journeys and improve engagement- Conducted user research through interviews, surveys, and usability testing to uncover pain points and align solutions with customer needs- Mapped the end-to-end customer experience journey, identifying key touchpoints, pain points, and opportunities for improvement, resulting in more intuitive workflows and better user engagement- Developed detailed personas and journey maps, enabling the team to empathize with users and prioritize features based on real-world scenarios and business impact- Crafted a long-term product strategy, fostering alignment and enthusiasm across cross-functional teams to bring the product vision to life- Implemented a scalable design system and component library, streamlining design processes and ensuring consistency across the platform- Facilitated collaboration with cross-departmental stakeholders, integrating their insights into user-focused solutions that addressed diverse organizational needs- Advocated for UX best practices by educating internal teams, ensuring design methodologies were user-centered and data-driven- Mentored team members in design thinking, journey mapping, and UX processes, cultivating a design-centric culture that elevated the quality of user experiences- Managed internal and external design teams, including agency partnerships, to deliver impactful designs for complex projects with tight deadlines.

Education

• Thinkful

  UX Design, User Interface and User Experience Design

• Washington State University

  Communication, Journalism, and Related Programs