Autumn Jenkins
Digital Marketing Strategist at Formica | Adjunct Instructor - Course Facilitator at UC | VP of Mentorship at AMA Cincinnati
- Role
- Digital Marketing Strategist at Formica Group North America
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Autumn Jenkins
Dynamic, curious, and results-oriented marketing professional with a versatile background. I bring to the table a strategic mindset coupled with hands-on experience, thriving in fast-paced environments where innovation intersects with data-driven insights.I consistently deliver measurable results, from increasing brand visibility to optimizing marketing campaigns for maximum impact. Specifically, my capabilities thrive at the convergence of analytical and creative thinking. With a keen eye for detail and a dedication to staying ahead of industry trends, I continuously iterate upon my strategies to deliver exceptional outcomes.Above all, I\'m driven by a passion for making a meaningful difference in every project I undertake. Let\'s connect and talk about marketing, the American Marketing Association (AMA), or any other topics that you feel I might find interesting!
Experience
Digital Marketing Strategist
Aug 2024 — Present · US
Manage SEO/SEM activities across the brand\'s organic, paid, and owned channels, effectively managing upwards of per month.•Analyze a variety of datasets (such as GA4, BigCommerce, Google Ads, Bing Ads, SEMrush, Hotjar, and Meta Business Suite), providing reporting and optimizations on a regular cadence. •Develop strategy that aligns technical SEO and content marketing across digital customer touchpoints (email, organic social media, paid social media, website, and paid search).•Aid in miscellaneous digital tasks as needed (e.g. Sitecore website edits, Salesforce Marketing Cloud email campaigns).
Education
University of Cincinnati
Bachelor of Business Administration - BBA, Marketing; Entrepreneurship Minor, Business Law Certificate
University of Cincinnati
Master of Science - MS, Marketing
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