Austin L.
Managing Partner | CEO at Orange Carrot
- Role
- Digital Media Consultant at Gravity Global
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Austin L.
Experienced digital marketing expert with a demonstrated history of working in the…
Experience
Digital Media Consultant
Aug 2024 — Present · West Palm Beach, FL, US
Media Strategy Development:Design comprehensive digital media strategies aligned with client business goals, incorporating paid, owned, and earned media across channels such as search, social media, display, and programmatic.Market Research and Analysis:Conduct in-depth market research to understand audience behavior, industry trends, and competitor activities. Use this information to inform media planning and provide actionable insights to clients.Media Planning and Buying:Develop and execute media plans by selecting the right platforms, negotiating with media vendors, and ensuring optimal allocation of client budgets across digital channels to maximize campaign performance.Campaign Management and Optimization:Oversee the implementation of digital media campaigns, continuously monitoring performance, and adjusting strategies to enhance ROI through A/B testing, audience segmentation, and real-time optimization.Performance Tracking and Reporting:Analyze campaign data and KPIs (such as impressions, click-through rates, conversions, and ROI), creating detailed reports to track effectiveness and deliver insights for ongoing improvement.Client Consultation and Communication:Serve as the primary point of contact for clients, providing regular updates, presenting reports, and offering strategic recommendations to improve media performance and achieve business objectives.
Education
Florida State University
Bachelor of Arts, Business Administration and Management, General
2007 — 2011
Skills
- Brokerage
- Seniors
- Investment Properties
- Real Estate Financing
- E-Pro
- Seller Representation
- First Time Home Buyers
- New Homes
- Single Family Homes
- Sellers
- Buyer Representation
- Income Properties
- Commercial Real Estate
- Sem
- Referrals
- Apartments
- Selling
- Email Marketing
- Leases
- Townhomes
- Sfr
- Short Sales
- Property Management
- Property
- Fha
- Rentals
- Marketing
- New Home Sales
- Web Marketing
- Vacation Homes
- Luxury
- Lead Generation
- Affiliate Marketing
- 1031 Exchanges
- Real Estate License
- Foreclosures
- Relocation
- Investors
- Buyers
- Resellers
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