Austin Cosler

About Austin Cosler

Austin is a passionate creative writer, editor, and editorial team manager with more than 6 years of professional digital marketing experience. After earning a BA in creative writing from UMKC, Austin dove headfirst into the world of copywriting and content creation where he specialized in writing and editing short- and long-form copy for a wide array of clients and industries. Austin is currently the Managing Editor at NP Digital, where he ensures copy crafted for some of today’s most prominent brands – including Adobe, LinkedIn, and Cash App – tells a story, provides an exceptional reading experience, and is optimized for search and user intent alike.

Experience

1. Managing Editor

   NP Digital

   Mar 2022 — Present · San Diego, CA, US

   Writes and edits diverse content across marketing campaigns, including blogs, web copy, thought leadership articles, shareable assets, guides, and social media copy for major brands.• Ability to adapt writing style, tone, and voice for different audiences and purposes, from academic to conversational.• Co-authored a bylined thought leadership piece on using AI tools for content production. • Established standard operating procedures for editorial best practices in ethical AI content production, local content, email marketing, and more.• Built an in-house editorial team from the ground up, including hiring, managing, and editing 12 professional copywriters and a copy editor. • Conducts bi-annual performance reviews for writers and editors, which includes analyzing360-degree feedback from immediate peers, creating individual writer/editor assessments, andbrainstorming SMART goals for personal, professional, and agency growth.• Sources, negotiates with, tests, and manages external contractors and subject matter experts.• Collaborates with senior leadership, SEO, strategy, and production teams to ensure smooth content creation across ideation, approval, and implementation. • Conducts weekly/biweekly check-ins with team members to discuss projects, plan content calendars, create/execute goals, and provide support.• Creates and maintains editorial calendars and bandwidth planners across teams.• Created and refined detailed onboarding materials and processes for new hires\' first 6 weeks, including checklists, guides, presentations, open communication, and regular check-ins.• Created training programs to elevate creative ideas and writing skills, like best practices presentations, one-on-one draft reviews, brainstorming sessions, and performance improvement plans.• Championed new content types like thought leadership articles involving journalistic tactics of interviewing industry experts and ghostwriting persuasive essays and op-eds on their behalf.

Education

• University of Missouri-Kansas City

  Bachelor of Arts (BA), English - Creative Writing

  2011 — 2016

Skills

• Photoshop
• Social Media
• Teamwork
• Web Content
• Html
• Time Management
• Creative Writing
• Fiction
• Ap Stylebook
• Cascading Style Sheets (Css)
• Editing
• Copy Editing
• Portrait Photography
• Writing
• Fiction Writing
• Inventory Management
• Prose Forms
• Drupal
• Microsoft Word
• Leadership
• Web Development
• Structure of English
• Social Networking
• Photography
• Literary Fiction
• Creative Fiction
• Proofreading
• Lightroom
• Essays
• Ap Writing
• Taxonomy
• Search Engine Optimization (SEO)
• English Grammar
• Adobe Photoshop
• Microsoft Excel
• Powerpoint
• Adobe Creative Suite
• Microsoft Office
• Customer Service
• Lightspeed