Paul Chu

Regional Account Manager @Calbee America

Fairfield, CA, US

As a Bilingual Regional Account Manager at Calbee America, I help bring iconic Japanese and Asian snack brands like Shrimp Chips, JagaRico, and Harvest Snaps to retailers and customers across the U.S.With fluency in both English and Chinese (Mandarin & Cantonese), I bridge cultural and business gaps between Asian manufacturers and the U.S. market. I work closely with major distributors (JFC & Wismettac), retailers (including Mitsuwa Marketplace, Tokyo Central, 99 Ranch Market, H Mart, and T&T Supermarket), and e-commerce platforms & YamiBuy) to grow sales, lead promotional campaigns, and build lasting partnerships. 10+ years of experience in Asian food distribution and brand development Skilled in regional account management, sales forecasting, and trade marketing Passionate about introducing unique Asian flavors to a wider audience Strong relationships with key buyers, merchandisers, and marketing teamsI believe in growing together with our partners—and making snacks that people love. Feel free to connect if you’d like to collaborate in the Asian snack space!

New York Institute of Technology

Master, Communication Arts