Aura Acosta
Onboard Revenue Marketing Specialist @Norwegian Cruise Line Holdings Ltd.
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WORK HISTORY
Onboard Revenue Marketing Specialist @Norwegian Cruise Line Holdings Ltd.
Miami, FL, US
Support and oversee marketing initiatives across onboard revenue streams, including Lifestyle By Norwegian, Gift Shops, Spa, Food & Beverage, Photo, and Gaming (non-casino), ensuring alignment with brand guidelines and revenue objectives- Assist in driving pre-cruise and onboard revenue through targeted marketing strategies and upsell initiatives informed by guests insights and data analysis- Collaborate with Marketing, IT, Web, and vendor operations teams to support the execution of promotions and enhance the end-to-end guest experience across onboard channels- Manage the Lifestyle By Norwegian ecommerce platform (Shopify), assisting with overall site creation, merchandising, inventory, SEO, email marketing, and digital enhancements- Support performance tracking by vessel and brand, identify opportunities for improvement, and help implement initiatives aimed at increasing onboard spend and guest engagement.
EDUCATION
FIDM
Bachelors of Science, Business Management
FIDM
Associate of Arts (A.A.), Merchandise Marketing
SKILLS
ABOUT AURA ACOSTA
Onboard Revenue Marketing Specialist at Norwegian Cruises Line Holdings Ltd.
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