Audrey Lefebvre
Executive Vice President @Tam-Tam Tbwa
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WORK HISTORY
Executive Vice President @Tam-Tam Tbwa
Montreal, QC, CA
Lead and implement the agency\'s transformation and growth efforts, oversee its operations, including talent & culture + IT, in addition to providing business leadership to certain clients and leading business development efforts.
EDUCATION
Concordia University
BA, Communication Studies
HEC Montréal
DESS, Communication-marketing
SKILLS
ABOUT AUDREY LEFEBVRE
Senior bilingual marketing leader with 20+ years of experience in agency leadership roles, delivering integrated marketing solutions for complex, highly demanding organizations.I bring structure and clarity to organizations—aligning strategy, teams, budgets, and external partners so work gets done efficiently and without unnecessary friction. My experience comes from senior agency leadership roles and close, long-term collaboration with clients across multiple industries, including large, regulated, and mission-critical organizations.Throughout my career, I’ve been trusted to- Lead and develop multidisciplinary teams- Oversee marketing budgets and external partners- Translate business objectives into clear, executable marketing priorities- Improve operational effectiveness while protecting people and performance- Act as a strategic partner to executive leadership and key stakeholdersI’m most effective in environments where priorities compete, resources are constrained, and leadership requires clear trade-offs and decisive action.
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