Aubrey Barto

Strategic Marketing Director | Empowering Contractors & Advancing the Spray Foam Industry

Role
Director of Marketing and Communications at Spray Polyurethane Foam Alliance Spfa
Location
Cleveland, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Aubrey Barto

I\'m a marketing strategist with a passion for building meaningful connections between brands and their audiences. As the Marketing Director for the Spray Polyurethane Foam Alliance (SPFA), I lead national campaigns that elevate industry standards, promote professional certification, and drive engagement across contractors, building owners, and policymakers.With a background in both creative storytelling and data-informed strategy, I specialize in turning complex programs into clear, compelling messages that resonate. From developing certification outreach campaigns to growing event visibility and shaping digital content, I thrive at the intersection of creativity, structure, and purpose.I believe great marketing is about more than visibility—it’s about trust, clarity, and community. Whether I’m designing a social media campaign, crafting a member spotlight, or launching a new initiative, I’m driven by a deep commitment to helping organizations grow through thoughtful, strategic communication.Let’s connect if you’re into creative marketing, industry advocacy, or just want to talk shop about building brands that matter.

Experience

  1. Director of Marketing and Communications

    Spray Polyurethane Foam Alliance Spfa

    Jan 2025 — Present

Education

  • Yonsei University

    Political Science

    2012 — 2012

  • The University of Akron

    Bachelor's degree, Communication and Media Studies, International Politics

    2010 — 2014

  • Ashland University

    Master of Business Administration - MBA, Business Analytics

    2019 — 2020

Skills

  • Adobe Creative Suite
  • Customer Service
  • Project Management
  • B2b
  • Management
  • Team Building
  • Microsoft Office
  • Indesign
  • Editing
  • Social Media
  • Digital Marketing
  • Leadership
  • Hubspot
  • Press Releases
  • Video Editing
  • Marketing Communications
  • Facebook
  • English
  • Event Planning
  • Windows
  • Strategy
  • Marketing
  • Blogging
  • Research
  • Social Networking
  • Brand Awareness
  • Social Media Marketing
  • Microsoft Excel
  • Powerpoint
  • Teamwork
  • Web Design
  • Online Advertising
  • Video
  • Account Management
  • Marketing Strategy
  • Email Marketing
  • Event Management
  • Html
  • Communication
  • Photoshop

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Aubrey Barto — Director of Marketing and Communications at Spray Polyurethane Foam Alliance Spfa in Cleveland, OH, US | Unifers