Atul Srivastava

Managing Director @AushnLife

MOBILE NUMBERS
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WORK HISTORY

Jul 2023 — Present

Managing Director @AushnLife

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• Leading the strategic growth and international operations of Aushnlife with 2 international offices and 3 domestic offices in India. • Managing exports of Active Pharmaceutical Ingredients (API), Finished Drug Formulations, Excipients, and Nutraceuticals. • Overseeing operations of Aushnlife Kenya Ltd, with Pharmacy and Poisons Board Kenya–approved finished drug formulation brands. • Building strong networks with key opinion leaders (doctors) and healthcare stakeholders in the region. • Establishing and managing a robust pharmaceutical supply chain network across international markets. • Supporting Indian and international pharmaceutical companies in marketing and commercialization through Local Technical Representative (LTR) services. • Driving an integrated business model covering procurement, development, and delivery across the pharmaceutical value chain. • Leading partnerships across CRO, CDMO, Formulation R&D, API, and Nutraceutical segments.

Jan 2021 — Jun 2023

International Division Senior Vice President Sales & Marketing @MBL

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Nairobi County, Kenya

• E-2-E Management of PPB procedures - Dossier / COPP / DMF application and Submission, Marketing and Promotional material • E-2-E Management of Product Importation process • E-2-E Supplier management of WHO pre-qualified laboratories for sample analysis • Sample submissions to labs and overseeing COA issuance per submission • E-2-E GMP inspection application, registration process • Company representative to manage Govt./Regulatory procedures • Custodian for registration of trademark with KIPI (Patent Authority) • Manage all Pharma co-vigilance activities and provide regular reports to the Market Authorization holders • Analyzed market and competitor trends and searched for emerging market opportunities for product development

Mar 2017 — Dec 2020

Vice President Sales & Marketing @Med Manor Organics - India

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Hyderabad, Telangana, India

Handling Diabetology / Pediatric Division Total Field Force NSM 1 , ZBM 4 , RBM 18 , ABM 72 , ME 242 Total Turnover 91.00 Cr YMP 3.12 Lakhs Growth 25 %

Feb 2015 — Jan 2017

Vice President Sales & Marketing @Beloorbayir Biotech Ltd

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Bengaluru, Karnataka, India

Launched Cardiology & Diabetology Division Total Field Force NSM 1, Sr RBM / RBM 7, ABM 17 , ME 90 PMT 1 , PE 1 Total Turnover 6.12 Cr Annually YPM .57 Lakhs

Nov 2013 — Jan 2015

GM Sales and Marketing @Micro Labs Ltd.

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Bangalore

- Handling Diabetology Division - Turnover: 101.00 Cr - Growth 36 % - YPM 3.23 Lakhs - Team: NSM 1, ZBM 4, RBM 17 , ABM 75, ME 262 - PMT 4

Jan 2013 — Nov 2013

Sr. National Sales Manager @Alkem Labs Ltd.

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Mumbai, Maharashtra, India

- Products: GLUCORYL GR, TSART GR, FORMIN GR - Turnover: 42.00 Crores with a growth of more than 70 % & YPM 1.68 Lacs - Team: Sales Manager-4, DSM/Regional Business Managers-18, Area Business Managers-57, Marketing Executive – 232

Nov 2006 — Jan 2013

Sales Manager @Biocon

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Bangalore

Sales Manager, Bangalore – Aug’08 to Jan’13 - Products: INSUGEN, INSUPEN, BLISTO, METADOZE IPR, TRIGPM, PIODART, BASALOG, GMAB, GABIL, etc. - Turnover: 25.60 Crores (Punjab, Harayana, J&K, Himachal Pradesh, Rajasthan, U.P, Uttarakhand, NCR, M.P / Chhattisgarh) - Team: Regional Business Managers- 6, Area Business Managers-25, Field Scientific Officers-9, Business Officers -128, Diabetes Care Associates-28. Zonal Sales Manager, Lucknow – Nov’06 to Aug’08 - Products: INSUGEN, STATIX, BLISTO, METADOZE IPR - Turnover: 5.83 Crores (Uttar Pradesh, Uttrakhand, Madhya Pradesh, Chhattisgarh, Bihar and Jharkhand.) - Team: Regional Business Managers- 3, Area Business Managers-10, Business Officers-48, Stockiest -130

Dec 2004 — Nov 2006

Sales Manager @Emcure Pharmaceuticals Limited

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Pune

- Products: OROFER XT, TAPIC AND ASOMEX. - Turnover: Rs.9.84 crores (Maharashtra, Madhya Pradesh & Chhattisgarh and Gujarat) - Team: Regional Sales Managers-2, Area Business Managers-9, Business Officers-48, Stockiest -110

Jul 1988 — Dec 2004

Sr. Regional Sales Manager @ALIDAC GENETICS & PHARMACEUTICAL

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Achievements - Best Stall Award in West Zone Orthopaedic Conference at Jabalpur in 2003. - Best Regional Business Manager Award in 1998 - Best Area Business Manager Award in 1993 - Star Award in 1990 & 1991 Senior Regional Manager – Apr’03 to Dec‘2004 - Products: PANTODAC, GLOBAC Z, MIFEGEST, ORNI O TINIBA IV, TRAMAZAC. - Turnover: Rs. 6.60 Crores (Maharashtra, Madhya Pradesh & Chhattisgarh.) - Team: Area Business Managers -4, Business Officers-19, Stockiest - 85 Regional Manager, Indore – Sept’99 to Mar’03 - Products: PENEGRA, ORNI, PANTODAC, CISAPRO, TINIBA IV, DECANUROBOL & GLOBAC. - Turnover: Rs. 5.03 Crores (Maharashtra, Madhya Pradesh & Chhattisgarh.) - Team: Area Business Managers -4, Business Officers-19, Stockists-82 Regional Manager, Pune – Apr’96 to Aug ’99 - Products: PANTODAC, CISAPRO TINIBA TAB, & GLOBAC. - Turnover: Rs. 4.92 Crores (Maharashtra) - Team: Area Business Managers -4, Business Officers-23, Stockists-89 Senior Area Manager, Nagpur – Apr’95 to Mar’96 - Products: AMLODAC, FAMONIT, GRAVIDIN. - Turnover: Rs. 1.53 Crores (Vidharbha) - Team: Business Officers- 7, Stockists-13 Area Manager, Nagpur – Apr ’92 to Mar ’95 - Products: CIPRODAC, FLUDAC, GLOBAC, ZOLDAC - Turnover: Rs. 1.33 Crores (Vidharbha) - Team: 7 Business Officers, Stockists-13 Medical Representative Amravati – Jul’88 to Mar’92 - Products: ORIPHEX, FAMONITE, SUCRACE, PIRICAM. - Turnover: Rs 0.12 Crores (Amravati & Yavatmal District) - Team: Stockists-2

EDUCATION

1981 — 1984

Dr. Hari Singh Gour University

Bachelor's Degree · Science

1984 — 1986

Dr. Harisingh Gour University (Sagar University)

Master of Arts - MA · Geography

SKILLS

Market DevelopmentMarketing StrategyStrategic PlanningPharmaceutical IndustryMulti-Channel MarketingManagementRecruitingEmployee RelationsCompetitive AnalysisBrandingSales ProcessesKey Account ManagementRegulatory AffairsTeam BuildingSales OperationsRevenue & Profit GrowthMarket ResearchBrand DevelopmentMarketing ManagementCoachingTeam ManagementCustomer SupportProduct DevelopmentCustomer ServiceCustomer RetentionSourcingBrand ManagementCRMProject ManagementSales ManagementTalent AcquisitionBusiness DevelopmentTeam LeadershipNew Business DevelopmentNew Market ExpansionP&L ManagementCustomer EngagementMarket AnalysisSales EffectivenessPharmaceutics

ABOUT ATUL SRIVASTAVA

Accomplished Business Leader with experience in mapping business dynamics, finding new business, formulating corporate strategy, steering new partnerships/alliances to generate revenue, client acquisition and retention, channel development/management, developing and leading multi-functional teams to ensure business growth & continuum Significant experience in independently managing the entire Sales Life Cycle including Product Launch, Designing & Execution of Sales Strategic Plan, Recruitment & Mentoring of field force, Driving Sales, Achieving Sales Target & Business growth across almost all therapy area. Consistently Best Performer all throughout with excellent relationship and market reputation among all the KOL’s & Decision Makers in the Medical fraternity and Pharmaceutical Industry. Possess the distinction of conducting successful launches of major brands (Insugen, Insupen, Blisto, Metadoze IPR, Trigpm, Piodart, Basalog, Gmab, Gabil, Statix Glucoryl Gr, Tsart Gr, Formin Gr, Orofer Xt, Tapic and Asomex), streamlining & troubleshooting sales & further accelerating growth in market share. Therapy Experience: Rich experience in managing sales of Pharmaceutical Formulations covering almost all specialties among both Acute & Chronic with major focus on Cardiologists, Diabetologists, CP/GPs (Consulting Physicians/General Physicians), Gynaecologists, Orthopaedic & others. Territory Exposure: Entire Pan India. Deft at setting up entire Company Operations in any country & independently managing the entire Sales Life Cycle including development of Sales infrastructure, Appointment of Agents / Distributors; Registration of Products; Regulatory Affairs, Recruitment Field-Staff; Launch of the Products; Post launch Operations to ensure Top-line & Bottom-line

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