Atul Prakash

About Atul Prakash

Strategic Business Leader | Sales & GTM Expert | P&L Owner | EntrepreneurFrom designing power plants to steering multi-crore P & Ls, my career spans engineering, sales leadership, GTM strategy, and entrepreneurship — united by one constant: delivering transformational growth.Currently, as Zonal Business Head at Atomberg, India’s revolutionary home appliances brand, I lead market expansion, channel growth, and zonal P&L, driving sustainable revenue and brand penetration.Career HighlightsAtomberg – Zonal Business Head, managing large-scale distribution and sales operations, ensuring Revenue & Profit growth and, market leadership in assigned territories.Delhivery – Director (FTL), led business development and client acquisition across North & South India for India’s largest logistics company.Udaan – Regional Sales Manager, drove electronics sales in East, Northeast, Kerala, and Karnataka, contributing 60% of total category demand through strategic product mix, GTM planning, and execution.Samsung – Sales strategy & GTM planning for mobile phones, boosting channel productivity and market share.Haandy’s – AROMAntically Delicious – Founded and scaled a farm-to-table food venture offering fresh, organic, traditionally cooked dishes in earthen pots.Core ExpertiseP & L Ownership | Revenue Growth & GMV ScalingGTM Strategy | Offline & E-Commerce ExpansionChannel Sales | Corporate Sales | B2B E-CommerceBrand Building | Category Management | Distribution OptimizationData-Driven Decision Making & Performance MarketingLeadership & Team Development (300+ members)With over a decade of multi-industry experience spanning Consumer Electronics, Home Appliances, B2B E-Commerce, Logistics, and Food Retail, I bring a rare mix of strategic vision and operational precision. My approach blends analytical rigour with on-ground execution, enabling businesses to scale financially, sustainably, and profitably — both in India and in global markets. Open to leadership opportunities in E-Commerce, Business Development, Channel/B2B Sales, Strategy, Digital/Performance Marketing, and P&L Management.

Experience

1. Zonal Sales Manager

   Atomberg Technologies

   Jan 2024 — Present · Mumbai, IN

   Managing the Western India business.

Education

• Vellore Institute of Technology

  Bachelor of Technology (B.Tech.)

  2006 — 2010

• Jamnalal Bajaj Institute of Management Studies (JBIMS)

  Masters in Management Studies

  2013 — 2015

• St. Xavier's College, Ranchi

  12th

• Don Bosco Academy, McCluskie Gunj

  10th

  2002 — 2003