Atul Narula

Government Sales Manager- India Clinical @bioMérieux

New Delhi, DL, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2025 — Present

Government Sales Manager- India Clinical @bioMérieux

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Delhi, IN

Building and maintaining strong relationships with public sector healthcare providers, policymakers, and other stakeholders to understand their needs and preferences, and to ensure high levels of customer satisfaction and engagement. Achieve Overall Sales Revenue (Equipment, Reagents & Services) for the Government Segment. Achieve Product-wise Sales Revenue in the Government Segment including all public institutions ranging from defense, DGFAMS, CMSS, HITES Central Procurement Agency, Central Government, State Government Procurement Bodies, Autonomous bodies, Premier Educational Institutions, Govt Medical Colleges & Health Facilities belonging to PSUs. Engage with and guide Sales Managers and sales Team Members to win Govt Business. Plan and run new initiatives for enhanced business expansion.

EDUCATION

1995 — 1999

Chhatrapati Shahu Ji Maharaj University Kanpur

Biology/Biological Sciences, General

1999 — 2001

University of Jammu

Master of Science (M.Sc.), Biotechnology

2004 — 2007

UPRTOU Allahabad

Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services

SKILLS

MicrobiologyHardware DiagnosticsImmunologyMicrosoft ExcelPharmaceutical SalesPharmaceutical IndustrySales ManagementMarket DevelopmentMicrosoft OfficeSalesCross-Functional Team LeadershipCustomer ServiceElisaNew Business DevelopmentMedical DevicesLaboratory AutomationStrategic PlanningMolecular BiologyHealthcareProduct DevelopmentProcess ImprovementProduct LaunchHematologyBiotechnologyBiochemistryLifesciencesImmunoassaysMedical DiagnosticsInfectious DiseasesLife SciencesProject ManagementGenomicsMolecular Diagnostics

ABOUT ATUL NARULA

Driving overall Business Development, Revenue Generation, and Profitability in assigned territory.Prospecting for new Private & Public Sector customers and business in addition to growing and maintaining the existing customer portfolio, and qualifying new leads to maintain identified business to support a balanced sales funnel for future sales.To drive margin through selling value and holding price.Develop and maintain a high level of product knowledge of Biomerieux and competitive products.Achieve annual, quarterly & monthly achievement of multiple order and revenue targets through accurate monthly and quarterly forecasting, by prioritizing selling time to generate sales volume, achieve account penetration, and complete territory coverage.Planning customer meetings, and demonstrating products in assigned territory.Sales negotiation and deal closure at the customer, interfacing with all key buying influencers such as direct users of the product, but also possibly department heads.Maintaining satisfactory after-sale relationships and the development of long-term customer relationships.Develop account penetration strategies for key target and competitive accounts and communicating current market intelligence back to the business, along with field concerns, issues and requirements.Providing leadership in market analysis and development/execution of strategies and action plans.

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Atul Narula — Government Sales Manager- India Clinical at bioMérieux in New Delhi, DL, IN | Unifers