Atul Sinha

About Atul Sinha

Digital Marketing Professional with 8+ years of working experience in the field. Skilled in Search Engine Optimization (SEO), Keyword Research, Microsoft Word, Advertising, Integrated Marketing, Market Research, and Marketing Management. Currently working at healthcare marketing agency and solely responsible for sites revenue growth with planning and strategy. I have good knowledge of Digital Marketing and I\'m always eager to learn and explore new things in this field. I believe in teamwork and knowledge sharing.

Experience

1. Digital Marketing Manager

   Innofied

   Jan 2025 — Present · Kolkata, IN

   Strategy DevelopmentDesign and implement comprehensive digital marketing strategies.Set clear KPIs and goals for campaigns based on business objectives. Campaign ManagementPlan, execute, and optimize campaigns across SEO, SEM, PPC, email, and social media.Allocate and manage budgets effectively across all digital channels. SEO & Content StrategyOversee on-page and off-page SEO efforts.Collaborate with content teams to drive organic traffic and improve rankings. Paid AdvertisingManage paid campaigns on platforms like Google Ads, Facebook, LinkedIn, and Instagram.Monitor and optimize ad performance to improve ROI. Analytics & ReportingTrack campaign performance using tools like Google Analytics, Search Console, and Data Studio.Create and present performance reports with actionable insights. Social Media ManagementDevelop and manage content calendars.Oversee brand presence across all relevant platforms. Email Marketing & AutomationDesign and manage email campaigns and newsletters.Use tools like Mailchimp, HubSpot, or GetResponse for segmentation and automation. Team Leadership & CollaborationManage and guide a team of marketers, designers, and content creators.Coordinate with sales, product, and design teams to align marketing efforts. CRM and Lead NurturingIntegrate digital marketing with CRM systems.Design nurturing workflows to move leads through the funnel. Stay Updated with TrendsKeep up with the latest in digital marketing trends, tools, and best practices.Experiment with emerging channels (e.g, influencer marketing, voice search).

Education

• College of Commerce

  Bachelor of Commerce (B.Com.), Accounting and Finance

  2006 — 2009

• Rose Public School

  10th: C.B.S.E, Mathematics, Science, English, Hindi, Social Studies & Computer Science.

  1999 — 2004

• College of Commerce

  Master of Business Administration (M.B.A.), Marketing/Marketing Management, General

  2010 — 2012

Skills

• Social Media Marketing
• Web Analytics
• Google Webmaster Tools
• Marketing
• Google Adwords
• Google Analytics
• Search Engine Optimization (SEO)
• Sem
• Html
• SEO
• Online Marketing
• Link Building
• Wordpress
• Keyword Research