Atila Noronha

Chairman and CEO at G&N Brands | Building & Elevating Brands

Role
Chairman and CEO at G&N Brands
Location
Tampa, FL, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Atila Noronha

I am a global leader who builds leaders to operate in a higher level to achieve sustainable profitable results. I am also a strategic, analytical and meticulous OPERATIONS AND FRANCHISE EXECUTIVE with extensive experience in the food service industry. I have demonstrated expertise in operations, talent management, franchising, supply chain, real estate, training, learning and development, negotiations, career succession plans, restaurant assessments, quality assurance, compliance, and problem solving/troubleshooting, particularly in economically challenging environments. I am adept at developing processes and systems to improve operational results. Utilizes strategic planning and best practice methodologies to improve operations and develop highly successful, innovative programs. Driven to achieve results and exceed expectations to ensure the sustained success of an enterprise.Key Accomplishments:Lead the largest restaurant (QSR, Fast Casual, Casual Dining) operator in Chile, with more than 350 units, employees and 72 franchisees.Tasked with developing Latin America Market for Bloomin Brands and successfully signed two new markets to be opened in 2018.Led the most prestigious dining brand in Brazil, Outback Brazil, with more than 8.500 employees, and recognized by Exame magazine, August, 2014, one of the Top 10 Brands in Brazil.Successfully led a multi-unit QSR brand with in revenues, in the areas of Operations, Franchising, Marketing, Human Resources, Training and IT. Implemented alternative Franchising Models (Developmental Licensee) to maximize ROI.Played significant leadership role in opening new markets, developing local partners and establishing the brand.Developed solid relationships with Franchisees and Suppliers to drive the execution of strategies to grow Market Share and achieve goals.Successfully identified and developed talent pipeline to grow companies.Guest speaker in prestigious organizations and MBA classes (Fisher School of Business- The Ohio State University).

Experience

  1. Chairman and CEO

    G&N Brands

    Oct 2020 — Present · CL

Education

  • Pontifícia Universidade Católica do Rio de Janeiro

    undergraduate, Mechanical Engineering

  • Pontifícia Universidade Católica do Rio de Janeiro

    Graduate, Systems Analysis

  • Thunderbird School of Global Management

    McDonald’s Brand Mastery, Organizational Leadership

    2010 — 2010

  • Pontifícia Universidade Católica do Rio de Janeiro

    MBA, Business

  • Pontifícia Universidade Católica do Rio de Janeiro

    MsC, Mechanical Engineering

Skills

  • Store Operations
  • Customer Service
  • Training
  • Customer Satisfaction
  • New Business Development
  • Franchising
  • New Business Set-Up
  • Organic Growth
  • Market Planning
  • P&L and Irr Management
  • People Engagement
  • Event Planning
  • Change Management
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Project Planning
  • Supply Chain
  • Leadership Development
  • Marketing
  • Restaurants
  • Planning
  • General Management
  • Leadership
  • Sales Management
  • Administration
  • Product Development
  • Profit
  • Public Speaking
  • Negotiation
  • Restaurant Management
  • Purchasing
  • Process Improvement
  • Income Statement
  • Retail
  • Management
  • Team Building
  • Inventory Management
  • Coaching
  • Budgeting
  • Microsoft Office

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Atila Noronha — Chairman and CEO at G&N Brands in Tampa, FL, US | Unifers