Atik Siddiqui
Building ROI-Led Influencer & Content Engines in Fintech | Senior Brand Executive @Stoxkart | ex-AlmondzTrade
- Role
- Senior Brand Executive at Stoxkart
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Atik Siddiqui
I build brands where marketing is accountable to growth.I currently lead brand and influencer marketing at Stoxkart, a digital-first discount brokerage platform, where my work focuses on turning content, creators, and storytelling into measurable outcomes—lower CAC, higher trust, and scalable adoption among retail traders.My core strength lies in designing ROI-first influencer systems—not vanity campaigns. From creator sourcing and UGC frameworks to automation-led distribution and subscription growth, I work at the intersection of brand, performance, and product narratives.Previously, I’ve scaled creator-led growth initiatives across fintech, gaming, and social commerce ecosystems, collaborating with top-tier influencers and category voices to drive impact beyond impressions.I’m particularly interested in:– Influencer-led growth models– Content systems that scale trust– Simplifying complex financial products through storytelling– Building brands that compound, not spikeIf you believe brand should drive business—not just visibility, we’ll get along.
Experience
Senior Brand Executive
Mar 2025 — Present · New Delhi, IN
Leading brand and influencer growth initiatives to position Stoxkart as a preferred trading platform for India’s retail trader ecosystem.Building ROI-driven influencer marketing systems across Instagram, YouTube, and Telegram with a sharp focus on CAC efficiency and subscription growth.Driving creator-led adoption for the Smart Trader Plan using UGC frameworks, automation tools (e.g, ManyChat), and performance-aligned partnerships.Collaborating closely with product, performance, and media teams to align brand narratives with growth, retention, and monetisation goals.Spearheading short-form content, reels, and story-based campaigns tailored for Tier-2 and Tier-3 audiences to improve reach and trust at scale.Translating complex fintech offerings into simple, high-clarity messaging that improves user understanding and engagement.
Education
Manipal University Jaipur
Bachelor of Business Administration - BBA, Business Administration and Management, General
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