Athina Antoniou

Brand Marketing @Blacklane

Berlin, DE

Coordinate cross-functional projects with creative, partner management and external stakeholders to bring campaigns and activations to life.• Optimize project execution by collaborating with internal teams to allocate resources effectively and manage timelines,ensuring on-time delivery of key initiatives.• Use market analysis expertise to assess trends, consumer behaviour, and competitor activities, identifying growth opportunities and driving data-informed strategic decisions.•Support on the production of project documentation and presentations including producing documents, briefing papers and reports.• Oversee digital content updates in Contentful, optimizing landing page rollouts and collaborating with cross-functional teams to deliver projects on time while ensuring brand consistency.• Elevate company’s employer branding by leading the development and execution of Employer Branding strategies and initiatives.• Enhance event success and brand visibility by integrating employer branding into recruitment events, trade shows, and internal activities.

Athens University of Economics and Business

Diploma of Education, DIgital Marketing

Pansik Fashion School

Fashion Journalism Diploma

National & Kapodistrian University of Athens

Bachelor's degree, English Language and Literature

ICN Business School

Master's degree, Marketing&Brand Management