Atharva Baxi

Senior Client Success Manager @Convertcart

Pune, MH, IN
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WORK HISTORY

May 2024 — Present

Senior Client Success Manager @Convertcart

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Pune, IN

EDUCATION

2020 — 2022

IBS Mumbai

Master of Business Administration - MBA, Marketing

2014 — 2018

Bharati Vidyapeeth

BTech - Bachelor of Technology, Chemical Engineering

ABOUT ATHARVA BAXI

Conversion strategist with 3 years of experience working with 40+ global eCommerce brands across Australia, the US, UK, and UAESkilled in CRO, funnel audits, email marketing, lead generation, A/B testing, and behavioral analytics using GA4, Hotjar, and in-house tools.Key contributions include- 10% CR uplift for an Australian wine brand via A/B testing-$30K revenue in 3 weeks from email flow optimization for a UAE furniture brand- 16% CR improvement during traffic decline for a fashion brand- Introduced quiz funnel for a watch brand, improving lead-to-purchase by 50%- Launched lead generation campaigns for a UK-based premium suits brand- Delivered minimum 5% CR improvement across most other projectsAlso experienced in mentoring new team members and supporting cross-functional strategy execution. CXL-certified in Conversion Optimization.

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