Athar Bhatt
Digital Marketing & Growth Manager
- Role
- Digital Marketing Manager at Karbon Business
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Athar Bhatt
Results-driven Growth & Digital Marketing Manager with 8+ years of experience scaling brands through data-driven strategies. Proven expertise in customer acquisition, funnel optimization, and revenue growth through SEO, paid marketing, and CRO. Currently leading growth initiatives at Karbon Business, optimizing digital campaigns to drive lead generation. Passionate about digital growth, performance marketing, and experimentation to scale businesses.
Experience
Digital Marketing Manager
Apr 2022 — Present · Bengaluru, IN
Led growth marketing initiatives, optimizing user acquisition and retention strategies, resulting in a 300% improvement in customer aquisition. Developed and executed multi-channel marketing campaigns (SEO, PPC, social media, and content marketing) to drive high-intent traffic, increasing lead flow of the business. Worked around the sign up funnel, reducing drop-offs and improving sign-up rates by 18%. Spearheaded A/B testing across landing pages, ads, and email sequences to boost conversion rates and lower acquisition costs. Managed and optimised paid campaigns on Google Ads, LinkedIn, and Meta, reducing cost per acquisition (CPA) by 30%.
Education
Presidency College, No.33-2C, 33-2D, Kempapuara Hebbal, Bangalore-24
Bachelor of Business Administration - BBA
2014 — 2017
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