Atara Weisberger Rosen

WORK HISTORY

EDUCATION

ABOUT ATARA WEISBERGER ROSEN

Director-level Brand and Customer Experience leader with deep experience in healthcare SaaS, digital health, and clinician-facing platforms, specializing in customer success, engagement, adoption, and trust-building across complex, regulated environments. Experienced working in remote and hybrid settings, partnering effectively across distributed teams and time zones. Currently working in health tech customer success, partnering with physician groups, medical practices, and health systems to drive adoption of clinically rigorous platforms. Lead onboarding, workflow optimization, and value realization in collaboration with product, marketing, sales, IT, and clinical stakeholders. Increased mid-market engagement from 45% to 75% in six months and consistently maintained 90%+ engagement across SMB accounts, ranking highest on the team quarter over quarter.Bring a strong dual lens across provider experience and consumer/patient experience, with the ability to translate complex clinical and scientific concepts into clear, human-centered messaging that supports education, adherence, and long-term retention—especially important in remote and digital-first customer journeys.Additional background includes 20+ years in health education, wellness coaching, and behavior change, along with strengths in facilitation, training, enablement, and community-building. Known for operating as a strategic voice of the customer, aligning brand promise with lived experience, and driving clarity and consistency across distributed organizations.