Asmi Mundalik

Building E-commerce Products that Scale | IIMK | Digital Growth | Strategy | Product-Led Execution

Role
Project Lead at MediaMint
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Asmi Mundalik

I help brands scale across Amazon, Walmart, Shopify Plus, Wayfair, and Retail Media…

Experience

  1. Project Lead

    MediaMint

    May 2024 — Present

    Oversaw two teams consisting of 30 Campaign Managers and 5 Account Strategy Managers, overseeing top brands and their marketplace platformsperformance and strategy>Sustained a 99%+ product listing accuracy across all marketplaces, bolstering visibility and sales metrics> Strategized & Led Digital Campaigns: Spearheading eCommerce marketing initiatives for Kroger & Walmart, leveraging Pacvue to drive sales and optimize performance.> Boosted Sales Growth: Achieved a 24% increase in category sales in Q1 through data-driven campaign execution and keyword optimization.> Enhanced ROAS & Ad Efficiency: Improved return on ad spend (ROAS) by 15% across Walmart Connect and Kroger Precision Marketing platforms.> Client Success & Digital Transformation: Executed end-to-end digital strategies for Bob Evans & Owens, driving a 17% NTB growth in online penetration within Walmart ecosystems.> Data-driven decision-making: Developed an employee utilization dashboard to track billed resources, increasing utilization by 10% week-over-week.> Operational & Reporting Excellence: Designed task trackers and reporting frameworks for account managers, enabling strategic data-driven decisions based on past campaign performance.

Education

  • Govt. Polytechnic, Nashik

    Diploma, Dress Designing and Garment Manufacturing

    2012 — 2015

  • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

    Digital Marketing Analytics, Marketing

  • Jawaharlal Darda Institute of Engineering And Technology, Lohara,

    Bachelor of Technology - BTech, Textile Engineering

    2015 — 2018

  • Indian Institute of Management, Kozhikode

    MDP, Product Management

  • MICA | The School of Ideas

    PGDM, Digital Communication and Media/Multimedia

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Asmi Mundalik — Project Lead at MediaMint in Hyderabad, TG, IN | Unifers