Asit K Deva

Venture Analyst @FutureSight

Toronto, ON, CA

At FutureSight, a Day-0 B2B SaaS Venture Studio based in Toronto, I actively contribute to launching and nurturing new startups across Canada and the USA. My role encompasses the venture lifecycle, from ideation to growth, with a strong focus on validation and formation. I lead customer discovery campaigns, conduct in-depth market research, and facilitate investor relations. My work also involves hiring, solution architecture, and product discussions, alongside financial modeling and valuation.Lessons Learned - Successful businesses are built on solving real-world problems and delivering tangible value- Killing an idea, even after investing time and effort, is a necessary part of the venture building process- Building genuine connections and authenticity are essential for conducting effective customer discovery- Hiring requires patience and perseverance to find exceptional talent- Addressing difficult discussions promptly is crucial for mitigating risks and ensuring startup success.Primary Work- Solution Architecture & Product Discussions: Leading engineering and solution architecture efforts, and contributing to product strategy discussions- Customer Discovery Campaigns: Leading extensive campaigns to gather user feedback and validate market demand- 16-20 Week Validation Curriculum: Development of a structured validation process with proven results, streamlining startup evaluation- External Partnership: Securing a partnership with major cloud providers and dev tools services- Developing Marketing Assets: Creation of compelling pitch decks and detailed validation memos and more for the venture- Hiring & Team Formation: Assisting in the recruitment and onboarding of initial startup teams.

Schulich School of Business - York University

Master of Business Administration - MBA

Vikas Vidayaniketan, Vishakhapatnam

CBSE - Class XII

West Bengal University of Technology, Kolkata

Bachelor of Technology, App Electronics & Instrumentation

B D Memorial International School, Kolkata

CBSE - Class X

JAGSoM - Jagdish Sheth School of Management

Masters, Business Analytics