Ashwini Mishra
Marketing and Communications Leader | MICA | Executive Alumni from IIM Calcutta
- Role
- Senior Marketing Manager at Eugenix Hair Sciences
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ashwini Mishra
Marketing and Communication professional with 15 years in experience across various industries. Currently working with Eugenix Hair Sciences to lead their marketing efforts. Worked on various ATL and BTL branding and advertising campaigns with experience in both corporate and social sector.Over the years I have worked in marketing and communication roles in insurance, IT consulting, FMCG, non-profit and education sectors. I have worked as a brand manager managing annual marketing budgets and rolling out brand campaigns on ATL and BTL. I have also worked on grassroots communication and capacity building projects at the village and district level in collaboration with organisations like UNICEF and World Bank. I have developed and crafted communications across various channels such as TVC\'s, award winning short films, comic books, posters and creatives, street plays, on-ground collaterals, digital, print and outdoor campaigns and a number of other innovative modes of communication. I have also worked on design and launch of several websites and have run multiple brand awareness and performance marketing digital campaigns to drive online lead generation and top of mind recall.I received my Bachelors in Arts for Mass Communication and Videography from St. Xaviers College Kolkata followed by a two year PGDM in Brand Management at Mudra Institute of Communications Ahmedabad. I am also an executive alumni of IIM Kolkata, having successfully completed their Executive Programme on Digital & Social Media Marketing Strategy in 2021.
Experience
Senior Marketing Manager
May 2025 — Present · Gurugram, IN
Education
Indian Institute of Management, Calcutta
Executive Programme on Digital and Social Media Strategy, Digital Marketing
MICA | The School of Ideas
Post Graduate Diploma, Branding
2007 — 2009
The Assembly of God Church School - India
High School Diploma
1995 — 2004
St. Xavier's College (Autonomous), Kolkata
Bachelor of Arts - BA, Mass Communication/Media Studies
2004 — 2007
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