Ashwini Medatwal
Growth & Lead Generation Manager (Managed $100 M Portfolio annually) | Data-Driven Growth Marketing Leader | 11+ Years 📈
- Role
- Online Marketing Manager at Policybazaar.com
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ashwini Medatwal
With over 12+ years of experience, I specialize in growth and performance marketing…
Experience
Online Marketing Manager
Aug 2022 — Present · Gurugram, IN
Led strategic marketing initiatives for Policybazaar\'s General Insurance (GI) unit, encompassing Health, Car, Travel & Two-Wheeler segments. Analysed market trends and identified key growth opportunities within the GI landscape. Achieved a remarkable 40% YOY increase in leads and a staggering 77% YOY revenue growth for the GI unit in FY 24-25. Spearheaded a data-driven and efficient marketing approach, optimizing campaigns and achieving significant results with profitability while reducing spending by 15%. Effectively managed a team of 3, fostering collaboration and ensuring efficient daily requirement fulfillment for the GI unit. Established strong relationships with internal stakeholders from product and business teams, ensuring alignment with monthly and annual targets for GI business growth.
Education
Symbiosis Institute of Management Studies
Post Gradute Certificate in Digital Marketing, Digital Marketing
Rajasthan Technical University
Bachelor of Technology - BTech, Computer Science
2009 — 2013
Viveakanand Sr. Sec. School
High School, Science Mathematics
1995 — 2009
Skills
- Text Editing
- Content Management
- Management
- Team Management
- Powerpoint
- Microsoft Excel
- Cascading Style Sheets (Css)
- Technical Writing
- Html
- Microsoft Office
- Microsoft Word
- Academic Writing
- Proofreading
- Content Writing
- Sql
- Css
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