Ashwini Kumar
With 11 years of experience in search engine optimization, I possess expertise in Google Ads, Social Media Optimization, and Search Engine Marketing
- Role
- Search Engine Optimization Manager at Auburn Digital Solutions
- Location
- New Delhi, IN
- LinkedIn followers
- 500 followers
About Ashwini Kumar
I, Ashwini Kumar, have been working as an SEO Manager for approximately 10 years. During this time, I have contributed my expertise to various IT organizations. My responsibilities have encompassed SEO, SMO, SEM, Google Adwords, and PPC. Thanks to my analytical and software skills, I\'ve been able to stay ahead of the curve and understand new technologies, successfully completing search engine optimization and social media projects. I hold a Master of Computer Application (MCA) degree, which has played a crucial role in shaping my career. I obtained this qualification from Vidya Bharti Mahavidyalaya College, affiliated with Sant Gadge Baba Amravati University in Maharashtra. Responsibility- SEO strategies and plan to implement campaigns to grow the user base and improve brand awareness. Organic Online Lead Generation for all Financial Products Use SEO techniques to drive targeted traffic for non-brand and generic terms and how to take advantage after the update of each algorithm. Experiments on the user journey to improve the conversion rate of the website. Create and implement inbound marketing strategies to generate more organic traffic and leads for clients. Suggest content writers on how to generate SEO rich content for the website. Double the web traffic within in three months. Create the Month on Month SEO roadmap to achieve the target within the given timeline. How to include keywords, writing, internal linking and semantic HTML using SEO best practices to the user experience (“UX”) team. Managing Google Adwords Campaign Management, Ad Campaign Optimization(PPC), Facebook and other paid-marketing Managing Social-media marketing Ads and promotions through Facebook, Twitter, LinkedIn and various other media Design SEO Dashboard and manage Leads from LMS.
Experience
Search Engine Optimization Manager
Jan 2023 — Present · Delhi, IN
Education
Sant Gadge Baba Amravati University, Maharastra
Master of Computer Applications (MCA), Information Technology, First Division
2008 — 2011
Sikkim Manipal University of Health, Medical and Technological Sciences
Bachelor’s Degree, Computer Science, 1st Division
2002 — 2004
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