Ashwini Aithal
Senior Salesforce Administrator @ITV
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WORK HISTORY
Senior Salesforce Administrator @ITV
London, GB
EDUCATION
NMAM Institute of Technology
Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
Queen Mary University of London
Master of Science - MS, Data Analytics
ABOUT ASHWINI AITHAL
I am a 3x Certified Salesforce Administrator/Developer and Agentforce Champion with end-to-end experience across Salesforce administration, development, automation, and data-driven business solutions. With almost 3 years of hands-on Salesforce experience at Accenture and now a Senior Salesforce Administrator at ITV, I specialize in building scalable Salesforce solutions that drive productivity, efficiency, and smarter decision-making.During my time at Accenture, I delivered 80+ Apex, Flow, and LWC modules, optimising system performance and reducing delivery time by 65%. I have worked across both admin and developer role, managing complex orgs, leading enhancements, and translating business requirements into high-impact technical solutions.As an Agentforce Champion, I focus on shaping the future of AI-driven experiences on Salesforce. I am passionate about using Einstein Copilot, Agentforce, automation, and analytics to help teams work faster and customers get answers intelligently.Alongside my Salesforce expertise, I hold an MSc in Data Analytics from Queen Mary University of London, with strong foundations in Python, SQL, machine learning, portfolio optimisation, and financial analytics. This unique blend of CRM & automation & & data + finance enables me to build solutions that are not only technically strong, but strategically aligned with business goals. Always excited to innovate, collaborate, and create systems that empower people and make work smarter, not harder.
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