Ashwin Tayde
Senior Marketing Manager & Strategic Alliances || BYJU\'S || Ed-tech || Content Marketing II Brand Activations II Data Science II Product Management
- Role
- Senior Marketing Manager at Byju\'s
- Location
- Pune, IN
- LinkedIn followers
- 500 followers
About Ashwin Tayde
Ashwin is a part of the core marketing team skilled in business partnerships, marketing, brand management, ATL/BTL, media planning, digital marketing, social media, marketing analytics, media partnerships, content management, and product management where he is rigorously delivering record-breaking nos on projects to name a few with proven high agility and adaptability. Designing campaigns at multilevel, Development, Planning, and execution with a demonstrated history of working in the Education industry.
Experience
Senior Marketing Manager
Mar 2022 — Present · Pune, IN
o Experienced in brand communications across a plethora of campaigns\\\\n\\\\no Devised, executed and lead brand communication strategy for multiple - brand & product integrations - performance-oriented campaigns like BYJU\'S - KBC Quiz, BYJU\'S Young Genius with News 18, BYJU\'S Saregamapa Marathi, and many more national and regional TV content integrations across multiple properties\\\\n\\\\no Leading India\'s largest School contact Program - DSSL for the Maharashtra State\\\\n\\\\no Lead the creative and communication peace for two major campaigns for Disney BYJU\'S Early Learn - in collaboration with Disney India\\\\n\\\\no Determined Brand communication for all kinds of static and AV creatives for BTL campaigns\\\\n\\\\no Devised communication modules and training structure for BTL campaigns across India\\\\n\\\\no Actively strategized and executed BTL and School campaigns to drive revenue\\\\n\\\\no Active role in negotiating and buying SOH with major retail partners like Reliance Retail, Future Group, Landmark Group, Timezone and many more\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
Education
Ibss College of engineering ,amravati
Bachelor of Engineering (B.E.), Information Technology, First class
2008 — 2012
PARLE TILAK VIDYALAYA ASSOCIATIONS INSTITUTE OF MANAGEMENT, CHITRAKAR KETKAR MARG
MMS, Marketing, A
2016 — 2018
Indian Institute of Management Rohtak
Executive education certification in Data Analytics
2020 — 2020
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