Ashvita Shriyan

Digital Growth & Media Lead | Integrated Brand & Performance Strategy | Data-Led Marketing & Transformation

Role
Director - Digital at Mindshare
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Ashvita Shriyan

I’m a digital marketing professional with 10 years of experience leading large-scale brand and performance initiatives for consumer facing businesses. Over the years, I’ve worked across complex, high-investment campaigns — managing end-to-end media strategy, execution, and stakeholder management while ensuring marketing decisions remain grounded in data and business outcomes.My experience spans integrated media planning, performance marketing, analytics, and martech collaboration, allowing me to bridge the gap between brand objectives and measurable growth. I’ve led campaigns with media investments exceeding ₹25Cr, partnering closely with clients, analytics teams, and internal stakeholders to deliver seamless execution even in high-pressure environments.A key part of my work has been improving how teams operate by introducing data-led reporting frameworks, streamlining cross-functional processes, and building systems that enable faster and more informed decision-making. I’m particularly interested in how automation, data, and AI can enhance marketing effectiveness and help organizations scale sustainably.Colleagues and clients often describe me as dependable and solutions-oriented. Someone who brings structure during complex projects while maintaining strong collaborative relationships across teams.I’m currently focused on opportunities where I can contribute to digital growth, media strategy, and marketing transformation within consumer-focused organizations.

Experience

  1. Director - Digital

    Mindshare

    Jun 2024 — Present

Education

  • Thakur College of Science & Commerce

    B.M.S, Marketing

    2008 — 2011

  • Thakur Institute of Management Studies and Research

    Master of Business Administration (M.B.A.), Marketing

    2012 — 2014

  • Thakur College of Science & Commerce

    HSC, commerce

    2008

Skills

  • Social Media Marketing
  • Powerpoint
  • Corporate Social Responsibility
  • Extrovert
  • Marketing
  • Digital Media
  • Market Research
  • Communication
  • Microsoft Word
  • Customer Relationship Management (Crm)
  • Microsoft Office
  • Customer Service
  • Marketing Communications
  • Business Development
  • Management
  • Crm
  • Advertising
  • Dedication to Continuous Improvement
  • Brand Management
  • Marketing Strategy
  • Teamwork
  • Team Management
  • Positive Personality

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Ashvita Shriyan — Director - Digital at Mindshare in Mumbai, MH, IN | Unifers