Ashutosh Gupta
- Role
- Senior Software Engineer at TikTok
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Ashutosh Gupta
Full-stack web developer with experience in AWS, Javascript, Flask/Python. Currently a…
Experience
Senior Software Engineer
Mar 2023 — Present · Seattle, WA, US
SearchAds: Keyword Planner for TikTok Ads Manager (TTAM) Oct 2024 – Present Led the design and development of the Keyword Planner backend using a scalable service-orientedarchitecture, enabling advertisers to create, validate, and apply keyword recommendations directlyduring campaign setup. Launched a globally available solution serving 390 active advertisers across 10+ countrieswithin the first three months, supporting consistent international rollout and advertiser adoption. Drove measurable revenue impact by enabling $329.6M in Q4 Search campaign revenue, representing a 31.5% quarter-over-quarter increase, through end-to-end revenue attribution linkingkeyword recommendations to advertiser spend.Business Center: Content Publish Management Scheduler March 2024 – Oct 2024 Led 0→1 design and development of a distributed content publishing scheduler for TikTok BusinessCenter, enabling advertisers to publish ad videos directly to TikTok accounts and supporting publishes in the first month post-launch. Owned a complex end-to-end architecture, designing secure video ingestion and storage (S3), a RocketMQ-based asynchronous scheduling and execution pipeline, fine-grained permission controls, and fault-tolerant, idempotent workflows; delivered a production MVP in 4–5 weeks while laying thefoundation for multi-region scale.Ecommerce and Supply Chain March 2023 – March 2024 Addressed scaling bottlenecks in TikTok Shop fulfillment by building inbound order processing andin-warehouse workflows using Go, Redis, and SQL, enabling reliable high-volume order ingestionand improving processing throughput by 21% across merchants. Solved fragmented and unreliable merchant communications by architecting a unified messaging andnotification platform (Email, SMS, Lark) using SNS/SQS, Redis, and SQL, increasing deliveryreliability and engagement while reducing message failures by 12%.
Skills
- Jquery
- C++
- Matlab
- Mvc
- Python
- Java
- Shell Scripting
- Android Development
- Php
- C
- Microsoft Office
- Css
- Html
- Javascript
- Research
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