Ashutosh Karandikar
GTM and Revenue Acceleration Expert | 2x 7x ARR/ NRR | $100M+ Impact | Advisor | Keynote Speaker | Host, The XT Podcast
- Role
- Chief Customer Officer at Kretrutosh Consulting
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ashutosh Karandikar
I help Brands scale up acquisitions, retentions, up/ cross sells & Referrals through…
Experience
Chief Customer Officer
Jun 2020 — Present · Mumbai, IN
1) Spearheaded GTM, acquisition, retention, and expansion strategies for 25+ global brands across Retail, BFSI, SaaS, and Pharma—resulting in 2× to 7× growth in acquisition velocity and 20%–38% uplift in LTV.2) Delivered measurable CX-led growth impact for marquee clients- UK Luxury Retail Aggregator:+24% sales density within 12 months through omnichannel personalization and visit/ visitor analytics- APAC Insurer: PHP 2.96mn revenue gain within 6 months via web/app CXM optimization- Media Firm (UK):$1.4M revenue increase through insights monetization and closed-loop feedback activation.3) Developed and implemented the proprietary KretruTosh GTM Framework, CX ROI Calculator, and Value Realization Mapping, enabling enterprise clients to translate CX and product investments into topline growth.4) Led Customer Experience Strategy, Design, and/or Execution initiatives at global brands like Insular Life, EastWest Bank, Clicks Pharmacy, Alida, Zykrr, Symega Foods, and more—aligning CX, tech, and GTM roadmaps to unlock revenue.5) Built and institutionalized organization-wide values and CX transformation culture at Symega Foods, improving NPS and revenue from key accounts.6) Enabled customer-led product strategy and digital growth for Alida, delivering $90K in CXM implementation revenue and embedding CX into Sales, Marketing & CS workflows.7) Led CX and GTM engagements via platforms including Salesforce, Sitecore, Microsoft Dynamics, Braze, Amplitude, AppsFlyer, Drupal, Yotpo, and SproutSocial.
Education
Indian Institute of Management Bangalore
Master of Business Administration - MBA, 1 Year Full Time Residential Executive MBA
2012 — 2013
University of Mumbai
Electronics And Telecommunications Engineering, Engineering
2001 — 2004
Indian School of Business
Executive Course, Reigniting Growth & Innovation - Thrive in the New Normal
2020 — 2020
University of Virginia Darden School of Business
Executive Course, Design Thinking For Innovation
2020 — 2020
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