Ashutosh Goyal
Data Analyst|Target|SQL|Marketing & Customer Analytics
- Role
- Data Analyst -marketing and Digital Analytics at Target
- Location
- Faridabad, HR, IN
- LinkedIn followers
- 500 followers
About Ashutosh Goyal
With two years of experience, I am an accomplished data analytics professional adept at leveraging complex SQL for campaign analysis and customer behavior insights across loyalty programs, including email, SMS, and push campaigns. Skilled in designing end-to-end dashboards for automated campaign measurement and manually measuring email, SMS, and push campaign performance. I collaborate with stakeholders to interpret performance metrics, craft SQL queries for ad-hoc reporting, and Always-On campaign measurement. Proficient in data ingestion, transformation, and cleaning using Snowflake, PySpark SQL, and other tools. I bring expertise in developing ETL pipelines, Python scripts for data migration, and utilizing big data technologies like Hadoop, Hive, and Azure Synapse Analytics to extract valuable business insights.
Experience
Data Analyst -marketing and Digital Analytics
Jul 2024 — Present · Bengaluru, IN
Analyzed sales data to identify top categories, brands, and customer favorites, driving the design of products based on customer preferences.Developed a dashboard to track key metrics including customer preferences, top categories, adoption, coverage, sales lift, and freshness rate.Automated the tracking process using an in-house automation tool for increased efficiency.Managed data validation and handled ad-hoc requests to identify and resolve critical issues in email marketing tables.
Education
Echelon Institute of Technology, Kabulpur Khadar,Patti Parvarish, Faridabad Manjavli Road, Naharpur Faridabad
Bachelor of Technology - BTech, Mechanical Engineering
2016 — 2020
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.