Ashton Johnson

Field Marketing Specialist at GP Strategies Corporation

Role: Field Marketing Specialist at GP Strategies Corporation
Location: Tulsa, OK, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

Experience

Field Marketing Specialist
GP Strategies Corporation
Jan 2018 — Present · Tulsa, OK, US
I am responsible for managing multiple business line campaigns and lead generation strategies, included but not limited to- Overall campaign strategy: Areas of focus, campaign structure, events, SEO, social media, and advertising- Execution of campaigns: Content creation, digital advertising, organic growth, and lead generation strategies- Campaign reporting: performance of key campaign assets and, ultimately, revenue generatedAlong with field marketing responsibilities, I manage the award program for the organization as a whole. I work directly with clients and their supporting GP Strategies project teams to create, write, and submit award applications for industry recognition to programs like Brandon Hall, CLO, and Learning Technologies. We average about 20-30 applications a year.

Contact information

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Current company

GP Strategies Corporation

Business Consulting and Services · 4.1K employees · Founded 1966 · Columbia, Maryland, United States

In a world moving at the pace of AI, GP Strategies is The Learning Velocity Company™, amplifying your people’s potential at the speed of opportunity. For 60 years, we’ve been home to the smartest minds in learning and development. Now we’re taking that expertise into the AI-first age, where organizations must learn continuously to stay current. Skills evolve in months, not years. Business strategies shift faster than traditional training cycles. Learning must keep up. We help you learn at the pace your business demands—keeping capabilities current as needs evolve, serving up quality content when people need it, and matching business velocity with learning velocity. We deliver with speed that keeps pace with market change, relevance to your actual work and context, and quality that drives performance through a future-proof skills architecture. Whether launching AI transformation, building skills-based capabilities, or enabling continuous learning, we are the trusted partner that leaders rely on to navigate transformation with confidence.

gpstrategies.com

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