Ashok Patidar
- Role
- Ppc Manager - Google Ads and Facebook Ads at Coalition Technologies
- Location
- Indore, IN
- LinkedIn followers
- 500 followers
About Ashok Patidar
Metrics-driven PPC professional- Mastered ROI driving strategies in Google ads…
Experience
Ppc Manager - Google Ads and Facebook Ads
Jan 2018 — Present
Daily account management over Google Ads, Bing ads, Facebook ads & other PPC platforms for a variety of ecommerce & lead generation clients. • Conduct/join weekly client calls to provide campaign update & discuss strategy/progress. • Deeply understand client business objectives AND perform in-depth data analysis, competition research, full-funnel strategy planning, execution, reporting, optimization, expansion & overall growth management. • In-depth expertise in conversion tracking & pixel setup, shopping ads/product catalog feed creation, keyword & audience research, ad copy writing, banner/video creative designing, conversion rate optimization (CRO) & custom landing page making. • Expert in budget planning, bid management, performance projection & KPIs (ROI, Profit, CPA) observation. • Well-versed in A/B testing with ads, landing pages, bid strategies, & various approaches for result generation. • Hands-on expertise in Omni-channel campaign strategies such as prospecting, retargeting & retention via G ads, FB ads, Bing ads, Linkedin ads, Pinterest, Adroll, Yahoo Gemini, etc. • Ability to communicate strongly internally as well as to clients via strategy presentation, daily/weekly client calls, internal team meetings, training, etc. • Assist SEO team gain insights from PPC work to improve SEO performance.
Education
Govt. Boys Higher Secondary School # 02, Barwani
12th Standard, Biology
2004 — 2006
Govt. Holkar Science College A.B. Road, Indore
B.Sc., Biotechnology
2006 — 2009
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