Ashmit Midha
Social Media Analyst | Meta Ads • Creative Strategy • Client Growth | MBA (Marketing) Candidate
- Role
- Social Media Analyst at Adaired Digital Media
- Location
- Chandigarh, IN
- LinkedIn followers
- 500 followers
About Ashmit Midha
I’m a Social Media Analyst at AdAired with 2+ years of experience helping brands grow…
Experience
Social Media Analyst
Mar 2025 — Present · Mohali district, IN
Manage a diverse portfolio of client accounts across real estate, e-commerce, and B2B sectors, overseeing complete social media operations — from strategy and content planning to paid campaign execution and performance reporting.• Currently handle 20–25 active client projects simultaneously, and have managed 50+ client accounts in total during my tenure, maintaining consistent delivery quality, campaign performance, and client satisfaction.• Plan and execute Meta Ads campaigns focused on lead generation, engagement, and retargeting — optimizing cost-per-lead (CPL), click-through rate (CTR), and conversion quality through data-driven testing.• Collaborate with creative, content, and video teams to design impactful ad creatives, social media calendars, and engagement strategies that align with brand objectives.• Conduct weekly and monthly client meetings, presenting performance insights, discussing optimization strategies, and aligning future campaign goals with business outcomes.• Supervise content shoots, ad creative production, and campaign testing, ensuring visual consistency and performance efficiency across all campaigns.• Monitor and analyze campaign data using Meta Business Suite, GA4, and Excel dashboards, identifying trends, optimizing audience segments, and improving targeting accuracy.• Coordinate internally across departments to manage deadlines, resolve creative or technical bottlenecks, and deliver campaigns within project timelines.• Contribute to pitch decks, creative strategy discussions, and campaign ideation for new and existing clients — combining performance data with creative insight to strengthen ROI.This role has strengthened my expertise in data-led social media marketing, high-volume client project management, and performance-based creative strategy, allowing me to operate as both a campaign strategist and on-ground execution specialist.
Education
CIIM - Chandigarh Institute of Internet Marketing
Diploma in Digital marketing, Digital marketing
Panjab University, Chandigarh
Bachelor of Commerce - BCom
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