Ashlyn Winter
Honors Student at Coastal Carolina University, Majoring in Marketing and Economics
- Role
- Social Media Manager at Bijuju
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Ashlyn Winter
I am a motivated senior at Coastal Carolina University, pursuing a double major in…
Experience
Social Media Manager
Apr 2025 — Present · Myrtle Beach, SC, US
As a Social Media Manager for Bijuju, I develop and execute a digital strategy that blends creative storytelling with data-driven results. I create content—including product photography, reels, and lifestyle posts—that reflects the boutique’s unique aesthetic while building strong connections with customers. By tracking key metrics such as engagement rate, reach, and click-throughs, I grow our audience and optimize campaigns using insights from analytic tools. I strengthen brand loyalty through authentic customer interactions, user-generated content, and community-driven features like polls and Q & As. I collaborate with the staff to make personable content and integrate in-store promotions with social media initiatives to boost online engagement and sales. This role allows me to grow my marketing skills by balancing qualitative brand storytelling with quantitative performance measurement to drive measurable results.
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