Ashly Montgomery
Marketing Director at Warehouse Live
- Role
- Marketing Director at Warehouse Live
- Location
- Long Beach, CA, US
- LinkedIn followers
- 500 followers
About Ashly Montgomery
Ashly is a self-motivated, highly organized team player who specializes in digital marketing, analytics, email marketing, social media marketing and creating content. Ashly started her career at Warehouse Live in 2009 working in The Box Office and made it her mission to learn every aspect of the music venue business. She has experience in Box Office, Marketing, Booking, and Production. She has experience in producing events for music venues and various music festivals across the country. Specialties: Strategic and creative thinking, profit conscious, self motivated, highly organized, HTML, SEO, Google Analytics, marketing and branding, fast paced, high energy, vast knowledge on multiple ticketing & marketing platforms. Has experience using Google Analytics, Toneden, Audience Republic, Later, Hootsuite, G-Suite, Slack, PicMonkey, Canva, Photoshop, Mailchimp, Emma, Constant Contact
Experience
Marketing Director
Sep 2009 — Present · Houston, TX, US
In less than a year advanced from Ticketing Manager to Marketing Director. In that time increased tickets sales for venue by 75% in first quarter. Making 2011 the first year Warehouse Live has placed on Pollstar\'s Top 100 Selling Venue\'s Club Sized. Created hundreds of successful individual campaigns for artists booked to perform at the venue- Lead, coordinate and develop all marketing, public relations, advertising and social media initiatives for venue- Liaison between agents, managers, tour managers, outside promoters and venue - Developed marketing and branding from ground level- Create full marketing plan that is in a specific budget guideline anywhere from $450-$20K- Produce eblasts to go out to genre list- Reach out to all media outlets for potential proposals and promotions- Building out events in backend of ticketing platforms and utilizing the marketing tools available. FrontGate, Ticketfly, Ticketweb, Eventbrite, TIXR - Localize admat for all print advertising- Place orders for all print, includes posters, flyers distribution, radio spots, online adverts- Webmaster for Warehouse website- Create and executes all strategies for online content - Create graphics for promotions on socials, for street team as well as promotional swag items i.e. t-shirts, koozies, slap bracelets etc- Generated Facebook traffic of 3,725,387 fans/viewers (SMO Analysis)- Utilizes and analyzes campaigns across Mailchimp, Toneden, Google, Spotify- Run our 76 member Street Team
Education
Scarborough High School
High School Diploma, Core Curriculum
1997 — 2000
American Academy of Dramatic Arts-Los Angeles
Associates in Theater Arts, Performing Arts
2002 — 2005
Skills
- Sponsorship
- Website Updating
- Ticketing Systems
- SEO
- Sales
- Google Analytics
- Google Adwords
- Event Planning
- Hospitality
- Time Management
- Advertising
- Publicity
- Social Media Marketing
- Selling
- Start-Ups
- Social
- Entertainment
- Acting
- Marketing
- Event Management
- Website Building
- Festivals
- Social Media
- Public Relations
- Graphic Design
- Social Networking
- Planning Budgeting & Forecasting
- Online Advertising
- Theatre
- Music Festivals
- Microsoft Excel
- Television
- Html Scripting
- Google Docs
- Management
- Music
- Program Management
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