Ashly Arndt
SEO and Content Marketing Strategist at Experian
- Role
- Seo and Content Marketing Strategist at Experian
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Ashly Arndt
Did you know that organic search accounts for nearly 53% of all website traffic? As a…
Experience
Seo and Content Marketing Strategist
Jul 2021 — Present
Responsibilities: • Overseer of Experian Data Quality\'s SEO and Website channel • Content strategist and content creator for website • Backend leader of CMS, responsible for LP edits and optimizations • Manage website changes backed by CRO insights • Lead & manage agency calls - Oversee relationship with developer agency & SEO agency • Present monthly results for SEO & Website channel to leadership teamResults: • Grew ranking keywords +98.22% throughout my role, primarily achieved through website improvements, page categorization, blog content, and landing page optimizations • Lead SEO/Organic search, the dominating channel in both user acquisition and getting prospects on EDQ\'s site -Attributed to 60% of the company\'s prospects, and dominated lead gen throughout the funnel from the first touch point to closed won. • In the previous fiscal year, my channels generated 66.4% of the company\'s final NB margin
Education
Albright College
Bachelor of Arts - BA, English Language and Literature/Letters, Spanish
2013 — 2017
Reading High Senior High School
High School Diploma
2009 — 2013
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