Ashley Trudo
Marketing Director at Cody Regional Health
- Role
- Marketing Director at Cody Regional Health
- Location
- Cody, WY, US
- LinkedIn followers
- 500 followers
About Ashley Trudo
Experienced Marketing and Public Relations Director with a proven record of success in healthcare, telecommunications, and fitness industries. Recognized for developing and executing strategic campaigns that strengthen brand reputation, drive community engagement, and support organizational growth.Expertise includes strategic planning, media and public relations, crisis communication, digital and traditional campaign deployment, event management, and corporate communications. Known for leading with integrity, fostering collaboration, and aligning marketing initiatives with organizational mission and values to deliver measurable results.
Experience
Marketing Director
Aug 2013 — Present · Cody, WY, US
Lead integrated healthcare marketing strategies that increase patient engagement, enhance brand visibility, and strengthen community trust across multiple platforms.Oversee the annual marketing budget, ensuring strategic allocation of resources across digital, print, and community outreach initiatives.Develop and execute comprehensive annual strategic marketing plans that align with organizational goals and patient engagement strategies.Produce monthly, quarterly, and annual analytics reports measuring campaign effectiveness, patient acquisition trends, and brand awareness.Manage all online listings, SEO optimization, and digital reputation across Google, Healthgrades, and social platforms.Plan, organize, and implement community outreach and health education events to strengthen hospital visibility and community trust.Record, edit, and publish organizational podcasts to highlight hospital services, providers, and community partnerships.Create and manage multi-channel advertising campaigns including newspaper, radio, digital, and social media placements.Develop and distribute targeted online newsletters to enhance internal communication and community engagement.Design branded marketing collateral including brochures, flyers, and postcards to support service-line marketing.Maintain and update the hospital’s website, social media platforms, internal intranet, and in-house television channels.Write and produce on-hold messaging scripts to promote hospital services and improve the patient experience.
Education
Wichita State University
Masters, Communication and Media Studies
2005 — 2012
Skills
- Time Management
- Corporate Communications
- Public Speaking
- Event Management
- Crisis Communications
- Social Media Marketing
- Health
- Brand Development
- Editing
- Event Planning
- Integrated Marketing
- Marketing
- Copywriting
- Microsoft Office
- Sales
- Newsletters
- Marketing Communications
- Marketing Strategy
- Blogging
- After Effects
- Communications Strategy
- Social Networking
- Youtube
- Writing
- Communications Planning
- Speech Writing
- Social Media
- Press Releases
- Promotions
- Social Media Marketing Development and Outreach
- Fitness
- Marketing Research
- Community Outreach
- Fitness Training
- Sponsorship
- Special Events
- Research
- Market Planning
- Advertising
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