Ashley Maynard
CX Strategy, Digital Marketing & Innovation Leader
- Role
- Director, Customer Relationship Management Strategy at CBIZ
- Location
- Cleveland, OH, US
- LinkedIn followers
- 500 followers
About Ashley Maynard
Digital transformation strategist and CX architect with a record of developing innovative solutions for the most complex business problems. Nearly 20 years of progressive consulting experience for the world\'s best known brands: Walmart, Samsung, McDonald\'s, State Farm, Johns Hopkins University, UCLA Health, Moet Hennessy, Nestle, USAA, Whirlpool, Siemens, Sherwin-Williams, New York Life. Expert in digital marketing, leveraging data and insights to build effective growth strategies that optimize customer journeys and maximize engagement across touchpoints for mutual benefit. Industries: Retail, consumer packaged goods (CPG), technology, healthcare, financial servicesScope: Digital innovation, digital transformation strategy and change management, CX vision and strategy, customer journey orchestration and personalization, brand/product positioning, marketing performanceHow I Drive Impact Orchestrate predictive and personalized experiences, activating AI, automation and journey analytics to create frictionless, value-driven interactions that deepen customer relationships. Scale digital transformation efforts, bridging strategy and execution to enhance the customer experience, unlock efficiencies and drive measurable business impact. Blend creativity with data-driven decision-making, aligning customer insights with marketing strategy to fuel growth and optimize omnichannel engagement. Lead with authenticity and collaboration, fostering agile, high-performing teams and instilling customer-centric innovation at every level.What Sets Me Apart Seamlessly integrate brand, performance and journey analytics, ensuring cohesive, high-impact customer experiences that drive loyalty and business growth. Hands-on strategist, balancing big-picture thinking with executional excellence to deliver lasting transformation. Customer-first approach, championing the customer voice in every decision to build meaningful, enduring connections. Proven leader in talent development, cultivating engaged, high-retention teams that thrive in fast-paced, evolving environments. Relentless innovator and problem solver, constantly seeking ways to elevate CX strategy, streamline digital engagement and push boundaries.
Experience
Director, Customer Relationship Management Strategy
Sep 2025 — Present · Cleveland, OH, US
Education
Duquesne University
B.A., Journalism
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