Ashley Sieb

About Ashley Sieb

When I was a young girl, my dad and I walked into a local hardware store. I found a squishy, lock-key journal hidden on a shelf with other toys. I begged my dad to buy me that journal. I have been writing and telling stories ever since that day. Today, you can find me supporting communications and content marketing at SAP.My mantra is to \"find a way forward,\" and my core values are centered around wisdom from people I admire, including- Embrace vulnerability (thanks, Brene Brown)- Share your truth (thanks, Ashley C. Ford)- Stay curious, not judgmental (thanks, Ted Lasso)- Be intentional (thanks, Anna Stumpf)- Choose to do hard things (thanks, Glennon Doyle). I do my best work in environments that support creative expression, authenticity, and transparency. I enjoy helping my team discover their passions and reach their full potential. For me, the most rewarding part of any job is watching someone have a \'light bulb\' moment when they take on a new challenge or opportunity with confidence and a pep in their step. Outside of work, I love spending time with my darling son, who is the light of my life. He inspires me to stay creative and seek joy in ordinary moments. My two blue heeler dogs, Rocco and Ruby, also bring me tremendous joy! I also enjoy training for triathlons and binge-watching Parks & Recreation.

Experience

1. Sr Content Marketing Manager

   SAP

   Jun 2025 — Present · Indianapolis, IN, US

   In my current role, I am equal parts strategist, storyteller, and human energy drink for marketers. I turn our global marketing strategy for SAP Engagement Cloud into stories that are clear, compelling, and occasionally a little bold. I produce content for campaigns, customer stories, product launches, and internal comms—working across regions and teams to keep our messaging sharp and human. My sweet spot? Making complex concepts feel simple and helping marketers feel confident, capable, and ready to hit “publish\" on their brilliant campaigns.

Education

• Ball State University

  Bachelor of Science, Public Relations

  2005 — 2010

Skills

• Business Development
• Digital Marketing
• Marketing Automation
• Marketing Communications Planning
• Email Marketing
• Social Marketing
• Iasta
• Marketing
• Corporate Communications
• Fundraising
• Public Speaking
• Event Planning
• Creative Writing
• Community Outreach
• Marketing Communications
• Facebook
• Content Management
• Press Releases
• Management
• Nonprofits
• Newsletters
• Social Networking
• Analytics
• Strategy
• Media Relations
• Leadership
• Social Media Marketing
• Blogging
• Lead Generation
• Training
• Consulting
• Indesign
• Social Media